Facebook Viewpoints Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Facebook Viewpoints's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Facebook Viewpoints.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Facebook Viewpoints
App Name : Facebook Viewpoints
Logo：
OS : Android
Network : Google Ads(Admob),Instagram,Facebook
Developer : Facebook
Publisher : Instagram,Facebook,Stupid Hero Raining 2 Tap,Tao Biết Tuốt - Đoán Tên Bài Hát,Fast Dial Widget - Quick Call by One tap to call,Flash Alert 2017 - Flashlight,Cars Coloring Pages for Kids
Total creative ads during the time period : 213
Duration : 476
Popularity : 21,805
Check ASO Keywords of Facebook Viewpoints
2. Facebook Viewpoints’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Facebook Viewpoints in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Facebook Viewpoints in the recent period. As of 2021-03-16, among the Facebook Viewpoints‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 44.44%, Playable Ads category's proportion is 0.0%, Image category's proportion is 50.0%, Carousel category's proportion is 5.56%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Facebook Viewpoints's the proportion of networks impressions are placed like this:
Facebook's proportion is 42.51%,
Google Ads(Admob)'s proportion is 34.68%,
Instagram's proportion is 19.57%,
Messenger's proportion is 3.24%,
's proportion is .
In the date of 2021-03-16, Facebook Viewpoints‘s network with the most ads is Facebook and its proportion is 38.89%.
3. Top 3 Ad Creative Analysis of Facebook Viewpoints
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Facebook Viewpoints. We can see some advertising trends.
Top 1 Ad Creative of Facebook Viewpoints
Ad Details ：
Headline ：Earn rewards with Facebook Viewpoints
Text ：Get rewarded for improving apps you use every day.
Top 2 Ad Creative of Facebook Viewpoints
Ad Details ：
Headline ：Earn rewards with Facebook Viewpoints
Text ：Get rewarded for improving apps you use every day.
Top 3 Ad Creative of Facebook Viewpoints
Ad Details ：
Headline ：Earn Rewards with Facebook Viewpoints
Text ：Get rewarded for improving apps you use every day.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 123 | 122 | 117 |
| Popularity | 507 | 495 | 462 |
| Dimensions | 1200 x 628 | 1080 x 1920 | 1200 x 628 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 2 | 2 | 2 |
| Countries | Australia,Canada,United Kingdom,United States | Australia,United Kingdom,Canada,United States | United States,Canada,United Kingdom,Australia |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Facebook Viewpoints in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Facebook Viewpoints's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Facebook Viewpoints, you can click the app name below to view related reports, or you can find more info in ASOTools.