Fairy State Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Fairy State's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Fairy State.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Fairy State
App Name : Fairy State
Logo：
OS : Android
Network : Facebook,Audience Network,Instagram
Developer : higame-omg
Publisher : Instagram,Ameba,Facebook,ドラゴンビレッジ未来への旅立ち,Garden Photo Frames,Blue Light Filter - Night Mode, Night Shift
Total creative ads during the time period : 620
Duration : 322
Popularity : 135,622
Check ASO Keywords of Fairy State
2. Fairy State’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Fairy State in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Fairy State in the recent period. As of 2021-03-15, among the Fairy State‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 69.57%, Playable Ads category's proportion is 0.0%, Image category's proportion is 30.43%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Fairy State's the proportion of networks impressions are placed like this:
Facebook's proportion is 35.1%,
Instagram's proportion is 22.83%,
Audience Network's proportion is 22.79%,
Messenger's proportion is 19.28%,
's proportion is .
In the date of 2021-03-15, Fairy State‘s network with the most ads is Facebook and its proportion is 26.09%.
3. Top 3 Ad Creative Analysis of Fairy State
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Fairy State. We can see some advertising trends.
Top 1 Ad Creative of Fairy State
Ad Details ：
Headline ：BEST MYTHICAL REALM GAME👉👉👉
Text ：THE MOST PLAYED MMORPG GAME IN 2020! FREE DOWNLOAD AND PLAY NOW!
Top 2 Ad Creative of Fairy State
Ad Details ：
Headline ：BEST MYTHICAL REALM GAME👉👉👉
Text ：
Top 3 Ad Creative of Fairy State
Ad Details ：
Headline ：BEST MYTHICAL REALM GAME👉👉👉
Text ：THE MOST PLAYED MMORPG GAME IN 2020! FREE DOWNLOAD AND PLAY NOW!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 294 | 224 | 294 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 400 x 224 | 400 x 224 | 400 x 224 |
| Creative Type | Video | Video | Video |
| Network | Messenger | Audience Network | |
| Related Ads | 3 | 1 | 3 |
| Countries | Canada,Malaysia,United States,Italy,Russia,Australia,United Kingdom,Singapore,Germany,France | Australia,United Kingdom,Germany,Malaysia,Italy,Canada,Singapore,United States,France,Saudi Arabia,Russia | Canada,United States,Malaysia |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Fairy State in recent advertising is Messenger, and the main creative type is Video.
In conclusion: The above is a free Fairy State's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Fairy State, you can click the app name below to view related reports, or you can find more info in ASOTools.