Fallout Shelter Online Competitive Intelligence|Ad Analysis by SocialPeta


Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Fallout Shelter Online’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Fallout Shelter Online.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Fallout Shelter Online

App Name : Fallout Shelter Online


Fallout Shelter Online-SocialPeta

OS : iOS

Network : Audience Network,Facebook,Twitter


Publisher : Fotor - Photo Editor & Collage,MySQL QueryDB Client,GulogGratis: Køb & sælg,地铁跑酷 - 官方中文版,Video Editor with Music Star,TopBuzz: Notícias,Vídeos, GIFs,SmartNews: World Breaking News

Total creative ads during the time period : 1,052

Duration : 145

Popularity : 122,310

2. Fallout Shelter Online’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Fallout Shelter Online in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Fallout Shelter Online in the recent period. As of 2020-09-06, among the Fallout Shelter Online‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 33.83%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 64.66%, Carousel category’s proportion is 1.5%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-06, Fallout Shelter Online’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 28.56%,

Audience Network’s proportion is 25.19%,

Instagram’s proportion is 23.14%,

Messenger’s proportion is 23.12%,

’s proportion is .

In the date of 2020-09-06, Fallout Shelter Online‘s network with the most ads is Instagram and its proportion is 27.82%.

3. Top 3 Ad Creative Analysis of Fallout Shelter Online

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Fallout Shelter Online. We can see some advertising trends.

Top 1 Ad Creative of Fallout Shelter Online

Ad Details :

Headline :Claim Rewards!

Text :Connecting to the iTunes Store.

Top 2 Ad Creative of Fallout Shelter Online

Ad Details :

Headline :Claim Rewards!

Text :Connecting to the iTunes Store.

Top 3 Ad Creative of Fallout Shelter Online

Ad Details :

Headline :Claim Rewards!

Text :Connecting to the iTunes Store.

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 97 97 97
Popularity 763 759 755
Dimensions 1080 x 1080 1080 x 1080 1080 x 1080
Creative Type Image Image Image
Network Audience Network Instagram Facebook
Related Ads 1 1 1
Countries Thailand Thailand Thailand
Language English English English

Through the above analysis, we can see that the most effective channel for Fallout Shelter Online in recent advertising is Audience Network, and the main creative type is Image.

In conclusion: The above is a free Fallout Shelter Online’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Fallout Shelter Online, you can click the app name below to view related reports.