FarmVille 2: Tropic Escape Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the FarmVille 2: Tropic Escape's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps FarmVille 2: Tropic Escape.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of FarmVille 2: Tropic Escape
App Name : FarmVille 2: Tropic Escape
Logo：
OS : iOS
Network : Facebook,Audience Network,Instagram
Developer : Zynga Inc.
Publisher : Instagram,Masha the Dog - My Virtual Pet,PhotoGrid Video Collage maker,GulogGratis,我的安吉拉,Fotor - Photo Editor&Collage,Hugo Troll Race 2: Rail Rush,Hospital Dash - Game
Total creative ads during the time period : 418
Duration : 1,552
Popularity : 58,660
Check ASO Keywords of FarmVille 2: Tropic Escape
2. FarmVille 2: Tropic Escape’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser FarmVille 2: Tropic Escape in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of FarmVille 2: Tropic Escape in the recent period. As of 2020-09-29, among the FarmVille 2: Tropic Escape‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-29, FarmVille 2: Tropic Escape's the proportion of networks impressions are placed like this:
Facebook's proportion is 53.4%,
Audience Network's proportion is 46.6%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2020-09-29, FarmVille 2: Tropic Escape‘s network with the most ads is Facebook and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of FarmVille 2: Tropic Escape
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of FarmVille 2: Tropic Escape. We can see some advertising trends.
Top 1 Ad Creative of FarmVille 2: Tropic Escape
Ad Details ：
Headline ：Discover the Island Life
Text ：
Top 2 Ad Creative of FarmVille 2: Tropic Escape
Ad Details ：
Headline ：Discover the Island Life
Text ：
Top 3 Ad Creative of FarmVille 2: Tropic Escape
Ad Details ：
Headline ：Start an Island Adventure!
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 660 | 360 | 360 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 608 x 1080 | 1280 x 720 | 1280 x 720 |
| Creative Type | Video | Video | Video |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | New Zealand,Australia,Canada,Indonesia,United States,Spain | United States,Brazil | Brazil,United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for FarmVille 2: Tropic Escape in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free FarmVille 2: Tropic Escape's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to FarmVille 2: Tropic Escape, you can click the app name below to view related reports, or you can find more info in ASOTools.