Fate:The One Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Fate:The One's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Fate:The One.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Fate:The One
App Name : Fate:The One
Logo：
OS : iOS
Network : Messenger,Facebook,Instagram
Developer : MINUS MOBILE HK LIMITED
Publisher : Instagram,Facebook
Total creative ads during the time period : 293
Duration : 209
Popularity : 54,379
Check ASO Keywords of Fate:The One
2. Fate:The One’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Fate:The One in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Fate:The One in the recent period. As of 2021-03-08, among the Fate:The One‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 64.29%, Playable Ads category's proportion is 0.0%, Image category's proportion is 35.71%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-08, Fate:The One's the proportion of networks impressions are placed like this:
Facebook's proportion is 33.47%,
Instagram's proportion is 33.47%,
Messenger's proportion is 33.07%,
's proportion is ,
's proportion is .
In the date of 2021-03-08, Fate:The One‘s network with the most ads is Facebook and its proportion is 33.33%.
3. Top 3 Ad Creative Analysis of Fate:The One
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Fate:The One. We can see some advertising trends.
Top 1 Ad Creative of Fate:The One
Ad Details ：
Headline ：Save the planet!
Text ：
Top 2 Ad Creative of Fate:The One
Ad Details ：
Headline ：How far can you make it?
Text ：In this free-to-play RPG, time and space have been torn apart. Heroes from throughout history have been brought to a new era, along with you. It is up to you to stop the evil forces at work from destroying the world and re-writing history. But be careful…you don’t know who you can trust and w...
Top 3 Ad Creative of Fate:The One
Ad Details ：
Headline ：Stop playing value games
Text ：In this free-to-play RPG, time and space have been torn apart. Heroes from throughout history have been brought to a new era, along with you. It is up to you to stop the evil forces at work from destroying the world and re-writing history. But be careful…you don’t know who you can trust and w...
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 198 | 198 | 198 |
| Popularity | 858 | 858 | 858 |
| Dimensions | 400 x 206 | 1080 x 1080 | 1200 x 1080 |
| Creative Type | Video | Image | Image |
| Network | |||
| Related Ads | 2 | 2 | 2 |
| Countries | United States,United Kingdom,Australia,Canada,United Arab Emirates,Israel,Qatar,Egypt,Saudi Arabia | Canada,United Kingdom,Australia,United States,Qatar,Israel,Saudi Arabia,Egypt,United Arab Emirates | United States,Canada,United Kingdom,Australia,United Arab Emirates,Israel,Egypt,Qatar,Saudi Arabia |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Fate:The One in recent advertising is Instagram, and the main creative type is Video.
In conclusion: The above is a free Fate:The One's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Fate:The One, you can click the app name below to view related reports, or you can find more info in ASOTools.