felix mobile Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the felix mobile's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps felix mobile.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of felix mobile
App Name : felix mobile
Logo：
OS : Android
Network : Facebook,Instagram,Audience Network
Developer : Vodafone Hutchison Australia Pty Ltd
Publisher : Instagram,Facebook
Total creative ads during the time period : 113
Duration : 102
Popularity : 9,750
Check ASO Keywords of felix mobile
2. felix mobile’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser felix mobile in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of felix mobile in the recent period. As of 2021-03-16, among the felix mobile‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, felix mobile's the proportion of networks impressions are placed like this:
Facebook's proportion is 45.04%,
Instagram's proportion is 44.89%,
Audience Network's proportion is 10.07%,
's proportion is ,
's proportion is .
In the date of 2021-03-16, felix mobile‘s network with the most ads is Facebook and its proportion is 33.33%.
3. Top 3 Ad Creative Analysis of felix mobile
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of felix mobile. We can see some advertising trends.
Top 1 Ad Creative of felix mobile
Ad Details ：
Headline ：Switch to felix mobile
Text ：Your plan, your way on the felix app. Pause your plan, count your trees & chat live to our helpful Australian customer service team – they’re real humans!
Find out what’s possible at speeds up to 20Mbps. For use in Aus. T+C apply
Top 2 Ad Creative of felix mobile
Ad Details ：
Headline ：One simple mobile plan
Text ：A stress-free mobile plan that’s great value with greener values. Find out what's possible at speeds up to 20Mbps. For use in Aus. T+C apply.
Top 3 Ad Creative of felix mobile
Ad Details ：
Headline ：One simple mobile plan
Text ：A stress-free mobile plan that’s great value with greener values. Find out what's possible at speeds up to 20Mbps. For use in Aus. T+C apply.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 33 | 33 | 33 |
| Popularity | 172 | 172 | 172 |
| Dimensions | 600 x 600 | 340 x 426 | 340 x 426 |
| Creative Type | Image | Video | Video |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | United States,Australia,Canada,United Kingdom | United States,Canada,Australia,United Kingdom | Canada,Australia,United Kingdom,United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for felix mobile in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free felix mobile's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to felix mobile, you can click the app name below to view related reports, or you can find more info in ASOTools.