FGTS Competitive Intelligence｜Ad Analysis by SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the FGTS's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps FGTS.

Now, I'll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of FGTS

App Name : FGTS

Logo：

OS : iOS

Network : Facebook,Instagram,Messenger

Developer : Caixa Econômica Federal

Publisher : Instagram,Facebook,YouCam Nails - Manicure Salon for Custom Nail Art,La Briscola Classici italiani,Career Test - very popular,TopBuzz: Notícias,Vídeos, GIFs

Total creative ads during the time period : 248

Duration : 631

Popularity : 26,183

Check ASO Keywords of FGTS

2. FGTS’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser FGTS in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of FGTS in the recent period. As of 2021-05-27, among the FGTS‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-27, FGTS's the proportion of networks impressions are placed like this:

Facebook's proportion is 25.0%,

Audience Network's proportion is 25.0%,

Instagram's proportion is 25.0%,

Messenger's proportion is 25.0%,

's proportion is .

In the date of 2021-05-27, FGTS‘s network with the most ads is Facebook and its proportion is 25.0%.

3. Top 3 Ad Creative Analysis of FGTS

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of FGTS. We can see some advertising trends.

Top 1 Ad Creative of FGTS

Ad Details ：

Headline ：FGTS – Saque Emergencial Liberado – Mundo dos benefícios

Text ：FGTS - SAQUE EMERGENCIAL

Top 2 Ad Creative of FGTS

Ad Details ：

Headline ：FGTS – Saque Emergencial Liberado – Mundo dos benefícios

Text ：FGTS - SAQUE EMERGENCIAL

Top 3 Ad Creative of FGTS

Ad Details ：

Headline ：FGTS – Saque Emergencial Liberado – Mundo dos benefícios

Text ：FGTS - SAQUE EMERGENCIAL

Basic Info of Top 3 Ad Creative

Through the above analysis, we can see that the most effective channel for FGTS in recent advertising is Instagram, and the main creative type is Image.

In conclusion: The above is a free FGTS's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to FGTS, you can click the app name below to view related reports, or you can find more info in ASOTools.

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