FibriCheck Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the FibriCheck's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps FibriCheck.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of FibriCheck
App Name : FibriCheck
Logo：
OS : iOS
Network : Google Ads(Admob),Facebook,Audience Network
Developer : Qompium
Publisher : Instagram,10K Run - Couch to 10K,Facebook,BeMuslima,BP Wiz - Blood Pressure Log and Medication Tracker,上古配方合集-男女 養生 藥膳[12本簡繁體],1个月下蹲挑战
Total creative ads during the time period : 158
Duration : 515
Popularity : 34,137
Check ASO Keywords of FibriCheck
2. FibriCheck’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser FibriCheck in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of FibriCheck in the recent period. As of 2021-03-14, among the FibriCheck‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 80.0%, Carousel category's proportion is 20.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-14, FibriCheck's the proportion of networks impressions are placed like this:
Facebook's proportion is 27.42%,
Audience Network's proportion is 27.39%,
Instagram's proportion is 22.59%,
Messenger's proportion is 22.59%,
's proportion is .
In the date of 2021-03-14, FibriCheck‘s network with the most ads is Facebook and its proportion is 30.0%.
3. Top 3 Ad Creative Analysis of FibriCheck
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of FibriCheck. We can see some advertising trends.
Top 1 Ad Creative of FibriCheck
Ad Details ：
Headline ：Check je hartritme van thuis uit
Text ：Hou de gezondheid van je hart van thuis uit in de gaten. Check je hartritme met de medisch gecertificeerde FibriCheck-app en deel de resultaten digitaal met je arts.
Top 2 Ad Creative of FibriCheck
Ad Details ：
Headline ：Check je hartritme van thuis uit
Text ：Hou de gezondheid van je hart van thuis uit in de gaten. Check je hartritme met de medisch gecertificeerde FibriCheck-app en deel de resultaten digitaal met je arts.
Top 3 Ad Creative of FibriCheck
Ad Details ：
Headline ：Check je hartritme van thuis uit
Text ：Hou de gezondheid van je hart van thuis uit in de gaten. Check je hartritme met de medisch gecertificeerde FibriCheck-app en deel de resultaten digitaal met je arts.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 338 | 338 | 268 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 600 x 333 | 600 x 333 | 1620 x 900 |
| Creative Type | Image | Image | Image |
| Network | Messenger | ||
| Related Ads | 2 | 2 | 2 |
| Countries | Belgium,Netherlands | Belgium | Latvia,Lithuania,Poland,Italy,Jersey,Bulgaria,Ukraine,Ireland,Sweden,Serbia and Montenegro,Belgium,France,Luxembourg,Spain,Greece,United Kingdom,Isle Of Man,Netherlands,Croatia |
| Language | Dutch | Dutch | Dutch |
Through the above analysis, we can see that the most effective channel for FibriCheck in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free FibriCheck's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to FibriCheck, you can click the app name below to view related reports, or you can find more info in ASOTools.