RVillage Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the RVillage's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps RVillage.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of RVillage
App Name : RVillage
Logo：
OS : Android
Network : Facebook,Audience Network,Instagram
Developer : RV Friend Network LLC
Publisher : Facebook,Instagram,TopBuzz: Notícias,Vídeos, GIFs
Total creative ads during the time period : 139
Duration : 1,545
Popularity : 76,970
Check ASO Keywords of RVillage
2. RVillage’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser RVillage in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of RVillage in the recent period. As of 2021-02-23, among the RVillage‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-02-23, RVillage's the proportion of networks impressions are placed like this:
Audience Network's proportion is 51.51%,
Facebook's proportion is 48.49%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-02-23, RVillage‘s network with the most ads is Facebook and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of RVillage
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of RVillage. We can see some advertising trends.
Top 1 Ad Creative of RVillage
Ad Details ：
Headline ："Why Didn't I Think of That?"
Text ："Why Didn't I Think of That?"
RVers are a resourceful bunch, always sharing tips to make life on the road that much more fun. We're better together.
RVillage has 3,000 groups within the community, like the popular "Why Didn't I Think of That" group where clever ideas pop up every day. You'll be guaranteed to find a group you'll enjoy!
Top 2 Ad Creative of RVillage
Ad Details ：
Headline ："Why Didn't I Think of That?"
Text ："Why Didn't I Think of That?"
RVers are a resourceful bunch, always sharing tips to make life on the road that much more fun. We're better together.
RVillage has 3,000 groups within the community, like the popular "Why Didn't I Think of That" group where clever ideas pop up every day. You'll be guaranteed to find a group you'll enjoy!
Top 3 Ad Creative of RVillage
Ad Details ：
Headline ："Why Didn't I Think of That?"
Text ："Why Didn't I Think of That?"
RVers are a resourceful bunch, always sharing tips to make life on the road that much more fun. We're better together.
RVillage has 3,000 groups within the community, like the popular "Why Didn't I Think of That" group where clever ideas pop up every day. You'll be guaranteed to find a group you'll enjoy!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 340 | 340 | 340 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 1117 x 463 | 1117 x 463 | 815 x 342 |
| Creative Type | Image | Image | Image |
| Network | Messenger | Messenger | |
| Related Ads | 1 | 1 | 1 |
| Countries | United States,Canada | United States,Canada | United States,Canada |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for RVillage in recent advertising is Messenger, and the main creative type is Image.
In conclusion: The above is a free RVillage's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to RVillage, you can click the app name below to view related reports, or you can find more info in ASOTools.