Fidelity Investments Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Fidelity Investments's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Fidelity Investments.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Fidelity Investments
App Name : Fidelity Investments
Logo：
OS : Android
Network : Facebook,Instagram
Developer : Fidelity Investments
Publisher : Instagram,Facebook
Total creative ads during the time period : 71
Duration : 383
Popularity : 14,765
Check ASO Keywords of Fidelity Investments
2. Fidelity Investments’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Fidelity Investments in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Fidelity Investments in the recent period. As of 2021-03-14, among the Fidelity Investments‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 63.64%, Playable Ads category's proportion is 0.0%, Image category's proportion is 36.36%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-14, Fidelity Investments's the proportion of networks impressions are placed like this:
Facebook's proportion is 56.5%,
Instagram's proportion is 43.5%,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-14, Fidelity Investments‘s network with the most ads is Facebook and its proportion is 50.0%.
3. Top 3 Ad Creative Analysis of Fidelity Investments
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Fidelity Investments. We can see some advertising trends.
Top 1 Ad Creative of Fidelity Investments
Ad Details ：
Headline ：Trade fractionals at Fidelity
Text ：The feeling you get when you find out fractional investing is available for all on the Fidelity® Mobile App. #nowait
Top 2 Ad Creative of Fidelity Investments
Ad Details ：
Headline ：Stocks by the slice℠
Text ：Trade fractional shares of U.S. stocks and ETFs. And as always, your online trades are commission-free.
Top 3 Ad Creative of Fidelity Investments
Ad Details ：
Headline ：No waiting.
Text ：The feeling you get when you find out fractional investing is available for all on the Fidelity® Mobile App. #nowait
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 230 | 60 | 1 |
| Popularity | 999 | 973 | 952 |
| Dimensions | 600 x 750 | 340 x 426 | 600 x 750 |
| Creative Type | Video | Video | Video |
| Network | |||
| Related Ads | 2 | 8 | 1 |
| Countries | Latvia,Egypt,United States,Morocco,Canada | United States,United Kingdom,Canada,Australia | Bolivia |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Fidelity Investments in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Fidelity Investments's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Fidelity Investments, you can click the app name below to view related reports, or you can find more info in ASOTools.