TymeBank Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the TymeBank's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps TymeBank.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of TymeBank
App Name : TymeBank
Logo：
OS : Android
Network : Facebook,Audience Network,Messenger
Developer : Tyme Bank Ltd.
Publisher : Facebook,Instagram
Total creative ads during the time period : 122
Duration : 144
Popularity : 11,867
Check ASO Keywords of TymeBank
2. TymeBank’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser TymeBank in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of TymeBank in the recent period. As of 2021-03-04, among the TymeBank‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 48.44%, Playable Ads category's proportion is 0.0%, Image category's proportion is 37.5%, Carousel category's proportion is 14.06%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-04, TymeBank's the proportion of networks impressions are placed like this:
Facebook's proportion is 31.25%,
Audience Network's proportion is 29.64%,
Messenger's proportion is 21.91%,
Instagram's proportion is 17.2%,
's proportion is .
In the date of 2021-03-04, TymeBank‘s network with the most ads is Facebook and its proportion is 28.12%.
3. Top 3 Ad Creative Analysis of TymeBank
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of TymeBank. We can see some advertising trends.
Top 1 Ad Creative of TymeBank
Ad Details ：
Headline ：Less hassle, more hustle.
Text ：Where some see crisis, a Mzansi-preneur sees opportunity.
Top 2 Ad Creative of TymeBank
Ad Details ：
Headline ：Tyme for business.
Text ：When the chips are down, a Mzansi-preneur gets down to business.
Top 3 Ad Creative of TymeBank
Ad Details ：
Headline ：Tyme for business.
Text ：Uzoy’ thola kanjani uhleli ekhoneni? Whatever you do, however you do it. Isikathi soku vuka uzenzele.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 114 | 114 | 114 |
| Popularity | 296 | 295 | 295 |
| Dimensions | 426 x 426 | 426 x 426 | 426 x 426 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | Audience Network | Audience Network |
| Related Ads | 3 | 3 | 3 |
| Countries | United States,Australia,Canada,United Kingdom | United Kingdom,Australia,Canada,United States | Czech |
| Language | English | English | NA |
Through the above analysis, we can see that the most effective channel for TymeBank in recent advertising is Audience Network, and the main creative type is Video.
In conclusion: The above is a free TymeBank's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to TymeBank, you can click the app name below to view related reports, or you can find more info in ASOTools.