Figo Pet Cloud Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Figo Pet Cloud's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Figo Pet Cloud.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Figo Pet Cloud
App Name : Figo Pet Cloud
Logo：
OS : iOS
Network : Facebook,Instagram,Audience Network
Developer : Figo Pet Insurance
Publisher : Instagram,Facebook,Subway Police Dog Simulator – Cop dogs chase simulation game,出租车司机模拟器2,GulogGratis
Total creative ads during the time period : 122
Duration : 601
Popularity : 33,560
Check ASO Keywords of Figo Pet Cloud
2. Figo Pet Cloud’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Figo Pet Cloud in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Figo Pet Cloud in the recent period. As of 2021-03-10, among the Figo Pet Cloud‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 76.92%, Playable Ads category's proportion is 0.0%, Image category's proportion is 23.08%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-10, Figo Pet Cloud's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.62%,
Messenger's proportion is 25.32%,
Instagram's proportion is 25.05%,
Audience Network's proportion is 24.01%,
's proportion is .
In the date of 2021-03-10, Figo Pet Cloud‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Figo Pet Cloud
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Figo Pet Cloud. We can see some advertising trends.
Top 1 Ad Creative of Figo Pet Cloud
Ad Details ：
Headline ：For Your Not Basic Pet
Text ：
Top 2 Ad Creative of Figo Pet Cloud
Ad Details ：
Headline ：Pet insurance for your most loyal companion.
Text ：We’ve never been more grateful for our pets. Pet insurance for your most loyal companion.
Top 3 Ad Creative of Figo Pet Cloud
Ad Details ：
Headline ：Pet insurance for your most loyal companion.
Text ：We’ve never been more grateful for our pets. Pet insurance for your most loyal companion.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 110 | 103 | 103 |
| Popularity | 814 | 773 | 771 |
| Dimensions | 338 x 600 | 224 x 400 | 224 x 400 |
| Creative Type | Image | Video | Video |
| Network | Audience Network | Audience Network | |
| Related Ads | 1 | 1 | 1 |
| Countries | United States | United States | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Figo Pet Cloud in recent advertising is Audience Network, and the main creative type is Image.
In conclusion: The above is a free Figo Pet Cloud's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Figo Pet Cloud, you can click the app name below to view related reports, or you can find more info in ASOTools.