Find a Plumber Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Find a Plumber's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Find a Plumber.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Find a Plumber
App Name : Find a Plumber
Logo：
OS : Android
Network : Facebook,Instagram,Messenger
Developer : Putti Apps
Publisher : Instagram,Facebook
Total creative ads during the time period : 113
Duration : 522
Popularity : 79,076
Check ASO Keywords of Find a Plumber
2. Find a Plumber’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Find a Plumber in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Find a Plumber in the recent period. As of 2021-02-28, among the Find a Plumber‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 35.71%, Playable Ads category's proportion is 0.0%, Image category's proportion is 64.29%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-02-28, Find a Plumber's the proportion of networks impressions are placed like this:
Messenger's proportion is 32.66%,
Instagram's proportion is 32.51%,
Facebook's proportion is 31.74%,
Audience Network's proportion is 3.09%,
's proportion is .
In the date of 2021-02-28, Find a Plumber‘s network with the most ads is Facebook and its proportion is 32.14%.
3. Top 3 Ad Creative Analysis of Find a Plumber
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Find a Plumber. We can see some advertising trends.
Top 1 Ad Creative of Find a Plumber
Ad Details ：
Headline ：Become a Master Plumber
Text ：Set your business apart from others in the trade and access exclusive member only benefits.
Top 2 Ad Creative of Find a Plumber
Ad Details ：
Headline ：Become a Master Plumber
Text ：Set your business apart from others in the trade and access exclusive member only benefits.
Top 3 Ad Creative of Find a Plumber
Ad Details ：
Headline ：Become a Master Plumber
Text ：Give your business the competitive edge with the backing of our 12-month guarantee.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 180 | 180 | 179 |
| Popularity | 986 | 985 | 985 |
| Dimensions | 600 x 338 | 600 x 338 | 600 x 320 |
| Creative Type | Image | Image | Image |
| Network | Messenger | ||
| Related Ads | 1 | 1 | 1 |
| Countries | United States,Canada,Australia,United Kingdom | Australia,United Kingdom,Canada,United States | Australia,United Kingdom,Canada,United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Find a Plumber in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Find a Plumber's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Find a Plumber, you can click the app name below to view related reports, or you can find more info in ASOTools.