Fire Emblem Heroes Competitive Intelligence|Ad Analysis by SocialPeta


Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Fire Emblem Heroes’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Fire Emblem Heroes.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Fire Emblem Heroes

App Name : Fire Emblem Heroes


Fire Emblem Heroes-SocialPeta

OS : Android

Network : Facebook,Twitter,Google Ads(Admob)

Developer : Nintendo Co., Ltd.

Publisher : WordWhizzle Connect,Flow Free: Warps,Cooking Game - Master Chef Kitchen Food Story,Word Fairy,2048 - Balls Merged,Escape Game - Tokyo,SIVA β版 人工知能 競馬予想アプリで的中率アップ!!,2 hình 1 chữ - 2 Hinh 1 Chu - Đoán Hình Bắt Chữ

Total creative ads during the time period : 278

Duration : 1,315

Popularity : 76,157

2. Fire Emblem Heroes’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Fire Emblem Heroes in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Fire Emblem Heroes in the recent period. As of 2020-08-26, among the Fire Emblem Heroes‘s ad creative, the Html category’s proportion is 50.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 50.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-26, Fire Emblem Heroes’s the proportion of networks impressions are placed like this:

Google Ads(Admob)’s proportion is 100.0%,

’s proportion is ,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-08-26, Fire Emblem Heroes‘s network with the most ads is Google Ads(Admob) and its proportion is 100.0%.

3. Top 3 Ad Creative Analysis of Fire Emblem Heroes

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Fire Emblem Heroes. We can see some advertising trends.

Top 1 Ad Creative of Fire Emblem Heroes

Ad Details :

Headline :Fire Emblem Heroes

Text :Welcome to the official Nintendo profile for gaming news! We’re listening, too. For ESRB ratings go to

Top 2 Ad Creative of Fire Emblem Heroes

Ad Details :

Headline :

Text :スマートフォンゲーム『ファイアーエムブレム ヒーローズ』の公式アカウントです。 アスク王国特務機関の伝書ふくろう、「フェー」が異界を渡り、情報を皆様にお届けいたします。 ※ご質問・お問い合わせにはお答えしておりませんのでご容赦ください。

Top 3 Ad Creative of Fire Emblem Heroes

Ad Details :

Headline :ファイアーエムブレム ヒーローズ

Text :スマートフォンゲーム『ファイアーエムブレム ヒーローズ』の公式アカウントです。 アスク王国特務機関の伝書ふくろう、「フェー」が異界を渡り、情報を皆様にお届けいたします。 ※ご質問・お問い合わせにはお答えしておりませんのでご容赦ください。

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 326 296 242
Popularity 999 999 996
Dimensions 800 x 320 800 x 320 800 x 320
Creative Type Image Image Image
Network Twitter Twitter Twitter
Related Ads 1 1 1
Countries Mexico,Spain,Brazil,Colombia,Panama,Chile,Malaysia,Canada,Cuba,United States,Australia,Paraguay,Argentina,United Kingdom,Peru,Venezuela Japan Japan
Language English Japanese Japanese

Through the above analysis, we can see that the most effective channel for Fire Emblem Heroes in recent advertising is Twitter, and the main creative type is Image.

In conclusion: The above is a free Fire Emblem Heroes’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Fire Emblem Heroes, you can click the app name below to view related reports.