Firefly Health Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Firefly Health’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Firefly Health.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Firefly Health

App Name : Firefly Health

Logo

Firefly Health-SocialPeta

OS : iOS

Network : Facebook,Audience Network,Instagram

Developer : Firefly Health Care

Publisher : Fotor - Photo Editor & Collage,YouCam Nails - Manicure Salon for Custom Nail Art,Drift Mania Championship Lite,GulogGratis: Køb & sælg,开箱模拟器 for 皇室战争,MySQL QueryDB Client,Cool Wallpapers for Pokemon

Total creative ads during the time period : 73

Duration : 450

Popularity : 6,691

2. Firefly Health’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Firefly Health in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Firefly Health in the recent period. As of 2020-09-07, among the Firefly Health‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 66.67%, Carousel category’s proportion is 33.33%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, Firefly Health’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 49.76%,

Instagram’s proportion is 20.7%,

Messenger’s proportion is 19.51%,

Audience Network’s proportion is 10.02%,

’s proportion is .

In the date of 2020-09-07, Firefly Health‘s network with the most ads is Facebook and its proportion is 55.56%.

3. Top 3 Ad Creative Analysis of Firefly Health

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Firefly Health. We can see some advertising trends.

Top 1 Ad Creative of Firefly Health

Ad Details :

Headline :Get Your Employees Back to Work Safely

Text :

Top 2 Ad Creative of Firefly Health

Ad Details :

Headline :Get Your Employees Back to Work Safely

Text :

Top 3 Ad Creative of Firefly Health

Ad Details :

Headline :Primary Care by Firefly Health

Text :Virtual primary care built around you. Get an exceptional care team now (like, right now) to help you be your healthiest you.

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 37 37 38
Popularity 203 201 194
Dimensions 1201 x 631 1201 x 631 1201 x 631
Creative Type Image Image Image
Network Messenger Instagram Facebook
Related Ads 1 1 1
Countries United States United States United States
Language English English English

Through the above analysis, we can see that the most effective channel for Firefly Health in recent advertising is Messenger, and the main creative type is Image.

In conclusion: The above is a free Firefly Health’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Firefly Health, you can click the app name below to view related reports.