Fitly: Workouts, Motivation & Fitness Home Screen Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Fitly: Workouts, Motivation & Fitness Home Screen's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Fitly: Workouts, Motivation & Fitness Home Screen.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Fitly: Workouts, Motivation & Fitness Home Screen
App Name : Fitly: Workouts, Motivation & Fitness Home Screen
Logo：
OS : Android
Network : Facebook,Messenger,Audience Network
Developer : My Fitly App
Publisher : Instagram,Facebook,Lyrical Video Songs Status,Quizly: TV Shows and Tv Series Quiz,ROKA - Bilgi Yarışması,Kickboxing - Fitness and Self Defense
Total creative ads during the time period : 414
Duration : 248
Popularity : 35,384
Check ASO Keywords of Fitly: Workouts, Motivation & Fitness Home Screen
2. Fitly: Workouts, Motivation & Fitness Home Screen’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Fitly: Workouts, Motivation & Fitness Home Screen in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Fitly: Workouts, Motivation & Fitness Home Screen in the recent period. As of 2021-03-15, among the Fitly: Workouts, Motivation & Fitness Home Screen‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 4.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 96.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Fitly: Workouts, Motivation & Fitness Home Screen's the proportion of networks impressions are placed like this:
Facebook's proportion is 23.5%,
Audience Network's proportion is 23.5%,
Instagram's proportion is 23.5%,
Messenger's proportion is 23.5%,
Google Ads(Admob)'s proportion is 5.98%.
In the date of 2021-03-15, Fitly: Workouts, Motivation & Fitness Home Screen‘s network with the most ads is Facebook and its proportion is 24.0%.
3. Top 3 Ad Creative Analysis of Fitly: Workouts, Motivation & Fitness Home Screen
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Fitly: Workouts, Motivation & Fitness Home Screen. We can see some advertising trends.
Top 1 Ad Creative of Fitly: Workouts, Motivation & Fitness Home Screen
Ad Details ：
Headline ：28 Day Challenge to Gain Muscle 💪 🏋🏻♂🏋🏽♀️
Text ：1. Download the app 📱
2. Get a smart plan of short at-home workouts 🏋🏻♂
3. See body transformations in weeks 😃💪
Top 2 Ad Creative of Fitly: Workouts, Motivation & Fitness Home Screen
Ad Details ：
Headline ：28 Day Challenge to Gain Muscle 💪 🏋🏻♂🏋🏽♀️
Text ：1. Download the app 📱
2. Get a smart plan of short at-home workouts 🏋🏻♂
3. See body transformations in weeks 😃💪
Top 3 Ad Creative of Fitly: Workouts, Motivation & Fitness Home Screen
Ad Details ：
Headline ：28 Day Challenge to Gain Muscle 💪 🏋🏻♂🏋🏽♀️
Text ：1. Download the app 📱
2. Get a smart plan of short at-home workouts 🏋🏻♂
3. See body transformations in weeks 😃💪
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 80 | 78 | 109 |
| Popularity | 627 | 617 | 608 |
| Dimensions | 400 x 224 | 400 x 224 | 600 x 600 |
| Creative Type | Video | Video | Image |
| Network | Messenger | ||
| Related Ads | 1 | 1 | 2 |
| Countries | United States | United States | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Fitly: Workouts, Motivation & Fitness Home Screen in recent advertising is Instagram, and the main creative type is Video.
In conclusion: The above is a free Fitly: Workouts, Motivation & Fitness Home Screen's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Fitly: Workouts, Motivation & Fitness Home Screen, you can click the app name below to view related reports, or you can find more info in ASOTools.