Flo Health & Period tracker. My Ovulation Calendar Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Flo Health & Period tracker. My Ovulation Calendar's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Flo Health & Period tracker. My Ovulation Calendar.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Flo Health & Period tracker. My Ovulation Calendar
App Name : Flo Health & Period tracker. My Ovulation Calendar
Logo：
OS : Android
Network : Google Ads(Admob),Facebook,Audience Network
Developer : Flo Health, Inc.
Publisher : Instagram,Vegan Recipes - Free Vegan Food Cookbook,Treehouse Table,SHAREit - Transfer & Share,Korean Food Recipes - 10k Recipes,USA Weather forecast
Total creative ads during the time period : 1,939
Duration : 1,471
Popularity : 322,716
Check ASO Keywords of Flo Health & Period tracker. My Ovulation Calendar
2. Flo Health & Period tracker. My Ovulation Calendar’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Flo Health & Period tracker. My Ovulation Calendar in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Flo Health & Period tracker. My Ovulation Calendar in the recent period. As of 2021-03-15, among the Flo Health & Period tracker. My Ovulation Calendar‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 77.57%, Playable Ads category's proportion is 0.0%, Image category's proportion is 18.69%, Carousel category's proportion is 3.74%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Flo Health & Period tracker. My Ovulation Calendar's the proportion of networks impressions are placed like this:
Facebook's proportion is 38.06%,
Audience Network's proportion is 20.71%,
Instagram's proportion is 20.58%,
Messenger's proportion is 20.57%,
Google Ads(Admob)'s proportion is 0.09%.
In the date of 2021-03-15, Flo Health & Period tracker. My Ovulation Calendar‘s network with the most ads is Facebook and its proportion is 24.3%.
3. Top 3 Ad Creative Analysis of Flo Health & Period tracker. My Ovulation Calendar
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Flo Health & Period tracker. My Ovulation Calendar. We can see some advertising trends.
Top 1 Ad Creative of Flo Health & Period tracker. My Ovulation Calendar
Ad Details ：
Headline ：Comece hoje a usar o Flo!
Text ：✅ Diário menstrual simples
✅ Previsão exata de ciclos
✅ Chances de engravidar
Top 2 Ad Creative of Flo Health & Period tracker. My Ovulation Calendar
Ad Details ：
Headline ：Start using Flo!❤️
Text ：💡Learn about your chances to conceive 👶 and ways to improve fertility 🌸
Top 3 Ad Creative of Flo Health & Period tracker. My Ovulation Calendar
Ad Details ：
Headline ：Start using Flo!❤️
Text ：👶 Pregnancy Planning Tips ✅
👶 Pregnancy and post-pregnancy modes ✅
👶Ovulation Tracker ✅
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 264 | 279 | 305 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 320 x 400 | 320 x 400 | 320 x 400 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | Messenger | |
| Related Ads | 1 | 1 | 1 |
| Countries | Australia,United Kingdom,United States,Canada,Ireland | Canada,Italy,Spain | Spain,Italy,Canada |
| Language | Portuguese | English | English |
Through the above analysis, we can see that the most effective channel for Flo Health & Period tracker. My Ovulation Calendar in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Flo Health & Period tracker. My Ovulation Calendar's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Flo Health & Period tracker. My Ovulation Calendar, you can click the app name below to view related reports, or you can find more info in ASOTools.