Focus Italia Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Focus Italia's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Focus Italia.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Focus Italia
App Name : Focus Italia
Logo：
OS : Android
Network : Facebook,Instagram,Audience Network
Developer : Mondadori Scienza S.p.A.
Publisher : Facebook,Instagram
Total creative ads during the time period : 32
Duration : 642
Popularity : 5,459
Check ASO Keywords of Focus Italia
2. Focus Italia’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Focus Italia in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Focus Italia in the recent period. As of 2020-11-09, among the Focus Italia‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-11-09, Focus Italia's the proportion of networks impressions are placed like this:
Facebook's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2020-11-09, Focus Italia‘s network with the most ads is Facebook and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Focus Italia
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Focus Italia. We can see some advertising trends.
Top 1 Ad Creative of Focus Italia
Ad Details ：
Headline ：Inquinamento da plastica: due nuovi tipi di minacce - Focus.it
Top 2 Ad Creative of Focus Italia
Ad Details ：
Headline ：Dopo le Età della Pietra, del Bronzo e del Ferro: l'Età della Plastica
Text ：L'inquinamento da plastica è ufficialmente entrato nella stratificazione fossile: i frammenti di questo materiale nei sedimenti oceanici sono raddoppiati ogni 15 anni, dal secondo dopoguerra ad oggi.
Top 3 Ad Creative of Focus Italia
Ad Details ：
Headline ：Particelle di plastica nel 93% dell'acqua in bottiglia - Focus.it
Text ：💧 L'acqua in bottiglia non è sicura come crediamo: la plastica rilascia particelle dannose per il nostro organismo. Scegli i filtri #Nanosystem: acqua sicura e depurata direttamente dal rubinetto di casa! 🚰
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 258 | 326 | 182 |
| Popularity | 999 | 999 | 986 |
| Dimensions | 630 x 371 | 630 x 376 | 630 x 420 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | Italy | Italy | Italy |
| Language | English | Italian | Italian |
Through the above analysis, we can see that the most effective channel for Focus Italia in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Focus Italia's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Focus Italia, you can click the app name below to view related reports, or you can find more info in ASOTools.