Forever Radio Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Forever Radio's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Forever Radio.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Forever Radio
App Name : Forever Radio
Logo：
OS : iOS
Network : Facebook,Instagram,Messenger
Developer : Forever Media, Inc.
Publisher : Instagram,Facebook
Total creative ads during the time period : 47
Duration : 1,064
Popularity : 6,807
Check ASO Keywords of Forever Radio
2. Forever Radio’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Forever Radio in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Forever Radio in the recent period. As of 2021-05-28, among the Forever Radio‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-28, Forever Radio's the proportion of networks impressions are placed like this:
Facebook's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-05-28, Forever Radio‘s network with the most ads is Facebook and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Forever Radio
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Forever Radio. We can see some advertising trends.
Top 1 Ad Creative of Forever Radio
Ad Details ：
Headline ：Fraudulent sober living homes in Delaware the target of proposed legislation
Text ：Oversight of sober living homes is critical, providing peace of mind and hope to those who are in need. I'm proud to sponsor legislation that looks at this issue, ensuring that people have adequate, safe services.
Top 2 Ad Creative of Forever Radio
Ad Details ：
Headline ：Wilmington City Council to debate giving their positions pay raises
Text ：During a Zoom meeting earlier this week I asked a few of our city council members to help me better understand why during a national crisis when so many are out of work they decided to introduce a bill to increase their salaries. Unfortunately, the answer provided was more of a history lesson that dodged the question than a proper answer. After the meeting I realized, I don't think any answer could have actually justified the bill. How can our city council try to increase their pay while so many in the state are out of work, worried about how to pay their bills?
I call on our city council to focus on legislation that will actually help the residents of the city and not just the council.
Top 3 Ad Creative of Forever Radio
Ad Details ：
Headline ：Contract fight turns personal as Wilmington firefighters fume over proposed shift change
Text ：When I launched my campaign, one of the first issues that was raised to my attention was regarding the ongoing contract negations with the city of Wilmington and the Wilmington Fire Department, (Wilmington Fire). I was left feeling shocked after a firefighter outlined the struggles they are facing, but felt determined to do whatever possible to help them in their fight.
The first step of that fight is raising awareness to the public regarding the contract negations, and the risk that the city of Wilmington is imposing on the residents and our firefighters. I’ve included a link to an article that outline the challenges our WFD is going through that I encourage everyone to take a few short minutes to read. I then call on each of you to reach out to the Mayors Office to voice your support for our first responders. Together we can help support those that put their lives on the line for us each day.
#TopicalThursday
#WilmingtonFireDepartment
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 489 | 167 | 153 |
| Popularity | 999 | 975 | 961 |
| Dimensions | 939 x 630 | 1135 x 630 | 737 x 365 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | United States | United States | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Forever Radio in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Forever Radio's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Forever Radio, you can click the app name below to view related reports, or you can find more info in ASOTools.