Four Seasons Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Four Seasons's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Four Seasons.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Four Seasons
App Name : Four Seasons
Logo：
OS : iOS
Network : Google Ads(Admob),YouTube,Instagram
Developer : Four Seasons Hotels Ltd.
Publisher : ATH Airport,Gumala: Travel Destinations and Galaans Near You,Hotspot Utility,WeeNet - Network Utility Suite,Lane Racing,MY Airlines Deals,Voice Texting Pro,Pilih Hotel Murah : booking hotel harga murah,Voopter - Passagens Aéreas,Wifi password free
Total creative ads during the time period : 10,000
Duration : 921
Popularity : 1,469,494
Check ASO Keywords of Four Seasons
2. Four Seasons’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Four Seasons in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Four Seasons in the recent period. As of 2021-03-09, among the Four Seasons‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-09, Four Seasons's the proportion of networks impressions are placed like this:
Google Ads(Admob)'s proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-09, Four Seasons‘s network with the most ads is Google Ads(Admob) and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Four Seasons
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Four Seasons. We can see some advertising trends.
Top 1 Ad Creative of Four Seasons
Ad Details ：
Headline ：Four Seasons Hotels and Resorts
Text ：Experience Four Seasons in a new way, from the palm of your hand. Chat, plan and book your custom Four Seasons itinerary with our newly designed #FSApp. Visit the link to download today: http://bit.ly/FSApp_fbp
Top 2 Ad Creative of Four Seasons
Ad Details ：
Headline ：Save 15% Off Your Suite
Text ：Experience indoor-outdoor living in a suite overlooking Lady Bird Lake.
Top 3 Ad Creative of Four Seasons
Ad Details ：
Headline ：Four Seasons Resort Mauritius
Text ：Enjoy 40% Off When You Book Your Stay in Advance With Complimentary Breakfast & Golf.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 1 | 134 | 184 |
| Popularity | 999 | 926 | 765 |
| Dimensions | 1080 x 1354 | 400 x 400 | 600 x 314 |
| Creative Type | Image | Video | Image |
| Network | Google Ads(Admob) | ||
| Related Ads | 1 | 1 | 2 |
| Countries | United States,Canada,United Kingdom,Australia | United States | United States,Canada,United Kingdom,Australia |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Four Seasons in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Four Seasons's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Four Seasons, you can click the app name below to view related reports, or you can find more info in ASOTools.