Freedom FCU Mobile Banking Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Freedom FCU Mobile Banking’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Freedom FCU Mobile Banking.
Now, I’ll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Freedom FCU Mobile Banking
App Name : Freedom FCU Mobile Banking
Logo：
OS : iOS
Network : Facebook,Audience Network,Instagram
Developer : Freedom Federal Credit Union
Publisher :
Total creative ads during the time period : 40
Duration : 180
Popularity : 4,326
2. Freedom FCU Mobile Banking’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Freedom FCU Mobile Banking in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Freedom FCU Mobile Banking in the recent period. As of 2020-08-29, among the Freedom FCU Mobile Banking‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 28.57%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 28.57%, Carousel category’s proportion is 42.86%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-29, Freedom FCU Mobile Banking’s the proportion of networks impressions are placed like this:
Facebook’s proportion is 60.45%,
Instagram’s proportion is 27.45%,
Messenger’s proportion is 12.09%,
’s proportion is ,
’s proportion is .
In the date of 2020-08-29, Freedom FCU Mobile Banking‘s network with the most ads is Facebook and its proportion is 57.14%.
3. Top 3 Ad Creative Analysis of Freedom FCU Mobile Banking
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Freedom FCU Mobile Banking. We can see some advertising trends.
Top 1 Ad Creative of Freedom FCU Mobile Banking
Ad Details ：
Headline ：Empower Checking
Text ：*Federally insured by NCUA
Top 2 Ad Creative of Freedom FCU Mobile Banking
Ad Details ：
Headline ：Empower Checking
Text ：*Federally insured by NCUA
Top 3 Ad Creative of Freedom FCU Mobile Banking
Ad Details ：
Headline ：Empower Checking
Text ：*Federally insured by NCUA
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 38 | 38 | 14 |
| Popularity | 190 | 190 | 82 |
| Dimensions | 400 x 224 | 400 x 224 | 400 x 224 |
| Creative Type | Video | Video | Video |
| Network | Messenger | Audience Network | |
| Related Ads | 1 | 1 | 1 |
| Countries | United States | United States | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Freedom FCU Mobile Banking in recent advertising is Instagram, and the main creative type is Video.
In conclusion: The above is a free Freedom FCU Mobile Banking’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI，and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Freedom FCU Mobile Banking, you can click the app name below to view related reports.