Fun Rummy Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Fun Rummy's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Fun Rummy.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Fun Rummy
App Name : Fun Rummy
Logo：
OS : Android
Network : Audience Network,Facebook,Instagram
Developer : Tyler Harrison
Publisher : Facebook,Instagram,Black Spades with Jokers and Prizes,Rummy 10,Batak Pro - İnternetsiz Batak Oyunu,아이러브맞고,World Roulette King,Basic Sevens
Total creative ads during the time period : 218
Duration : 36
Popularity : 13,966
Check ASO Keywords of Fun Rummy
2. Fun Rummy’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Fun Rummy in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Fun Rummy in the recent period. As of 2021-03-10, among the Fun Rummy‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-10, Fun Rummy's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.77%,
Instagram's proportion is 25.77%,
Messenger's proportion is 25.77%,
Audience Network's proportion is 22.69%,
's proportion is .
In the date of 2021-03-10, Fun Rummy‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Fun Rummy
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Fun Rummy. We can see some advertising trends.
Top 1 Ad Creative of Fun Rummy
Ad Details ：
Headline ：Play For Free
Text ：Such a fun game.😍
Top 2 Ad Creative of Fun Rummy
Ad Details ：
Headline ：Play For Free
Text ：Such a fun game.😍
Top 3 Ad Creative of Fun Rummy
Ad Details ：
Headline ：Play For Free
Text ：Such a fun game.😍
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 31 | 31 | 31 |
| Popularity | 106 | 105 | 105 |
| Dimensions | 1080 x 1080 | 1080 x 1080 | 1080 x 1080 |
| Creative Type | Image | Image | Image |
| Network | Messenger | ||
| Related Ads | 2 | 2 | 2 |
| Countries | India,Australia,United Kingdom,United States,Canada | India,United Kingdom,Australia,Canada,United States | India,United States,United Kingdom,Australia,Canada |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Fun Rummy in recent advertising is Messenger, and the main creative type is Image.
In conclusion: The above is a free Fun Rummy's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Fun Rummy, you can click the app name below to view related reports, or you can find more info in ASOTools.