FunaRide Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the FunaRide's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps FunaRide.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of FunaRide
App Name : FunaRide
Logo：
OS : Android
Network : Messenger,Facebook,Audience Network
Developer : Funaride Ltd
Publisher : Instagram,Facebook
Total creative ads during the time period : 39
Duration : 279
Popularity : 4,427
Check ASO Keywords of FunaRide
2. FunaRide’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser FunaRide in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of FunaRide in the recent period. As of 2021-05-26, among the FunaRide‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-26, FunaRide's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.0%,
Audience Network's proportion is 25.0%,
Instagram's proportion is 25.0%,
Messenger's proportion is 25.0%,
's proportion is .
In the date of 2021-05-26, FunaRide‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of FunaRide
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of FunaRide. We can see some advertising trends.
Top 1 Ad Creative of FunaRide
Ad Details ：
Headline ：Earn from the empty seats
Text ：Are u in uganda and willing to share your car with a person headed in your direction but at a cost? Get the app now and join our growing community
Top 2 Ad Creative of FunaRide
Ad Details ：
Headline ：Pay less for transport
Text ：FunaRide is a car sharing app that connects car owners and passengers/clients heading to the same direction/destination. Tell us where your going and we shall get you a driver heading in the same direction within the same time frame. Why use FunaRide? i) It's flexible ii) It's very cheap iii) Conven...
Top 3 Ad Creative of FunaRide
Ad Details ：
Headline ：Pay less for transport
Text ：FunaRide is a car sharing app that connects car owners and passengers/clients heading to the same direction/destination. Tell us where your going and we shall get you a driver heading in the same direction within the same time frame. Why use FunaRide? i) It's flexible ii) It's very cheap iii) Conven...
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 179 | 122 | 122 |
| Popularity | 571 | 400 | 398 |
| Dimensions | 1200 x 630 | 1200 x 630 | 1200 x 630 |
| Creative Type | Image | Image | Image |
| Network | Messenger | ||
| Related Ads | 3 | 3 | 3 |
| Countries | Uganda,United States,United Kingdom,Canada,Australia | Uganda | Uganda |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for FunaRide in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free FunaRide's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to FunaRide, you can click the app name below to view related reports, or you can find more info in ASOTools.