Kiddo Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Kiddo's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Kiddo.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Kiddo
App Name : Kiddo
Logo：
OS : iOS
Network : Facebook,Instagram,Audience Network
Developer : app.leotechnologies.kiddo
Publisher : Instagram,POTO - Photo Collage Editor,TopBuzz: Notícias,Vídeos, GIFs,Fotor - Photo Editor&Collage,MySQL QueryDB Client,Montage Video Musique,地铁跑酷 - 官方中文版
Total creative ads during the time period : 43
Duration : 231
Popularity : 2,686
Check ASO Keywords of Kiddo
2. Kiddo’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Kiddo in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Kiddo in the recent period. As of 2020-08-08, among the Kiddo‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 100.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-08-08, Kiddo's the proportion of networks impressions are placed like this:
Facebook's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2020-08-08, Kiddo‘s network with the most ads is Facebook and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Kiddo
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Kiddo. We can see some advertising trends.
Top 1 Ad Creative of Kiddo
Ad Details ：
Headline ：The Smart Parenting App
Text ：Please show your love & Support for kiddo & vote for us . Every vote counts! an EDUCATION MARKETPLACE &PAYMENT PLATFORM for URBAN PARENTS Play Video Managing kids activities simplified.A Digital platform that empowers you to make smarter choice for your child's development with an ease of one-click....
Top 2 Ad Creative of Kiddo
Ad Details ：
Headline ：Kiddo
Text ：An easy-to-use mobile app that not only helps parents discover the best development...
Top 3 Ad Creative of Kiddo
Ad Details ：
Headline ：The Smart Parenting App
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 28 | 50 | 11 |
| Popularity | 140 | 81 | 74 |
| Dimensions | 1080 x 1080 | 750 x 750 | 400 x 400 |
| Creative Type | Image | Image | Video |
| Network | Audience Network | Messenger | |
| Related Ads | 1 | 11 | 1 |
| Countries | United Arab Emirates | United Kingdom,Australia,Canada,United States | United Arab Emirates |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Kiddo in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free Kiddo's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Kiddo, you can click the app name below to view related reports, or you can find more info in ASOTools.