Gold Rush: Expansion Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Gold Rush: Expansion's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Gold Rush: Expansion.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Gold Rush: Expansion
App Name : Gold Rush: Expansion
Logo：
OS : iOS
Network : Facebook,Audience Network,Instagram
Developer : ROVAKHIO LTD
Publisher : Instagram,Facebook
Total creative ads during the time period : 178
Duration : 418
Popularity : 84,181
Check ASO Keywords of Gold Rush: Expansion
2. Gold Rush: Expansion’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Gold Rush: Expansion in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Gold Rush: Expansion in the recent period. As of 2021-03-14, among the Gold Rush: Expansion‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-14, Gold Rush: Expansion's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.0%,
Audience Network's proportion is 25.0%,
Messenger's proportion is 25.0%,
Instagram's proportion is 25.0%,
's proportion is .
In the date of 2021-03-14, Gold Rush: Expansion‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Gold Rush: Expansion
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Gold Rush: Expansion. We can see some advertising trends.
Top 1 Ad Creative of Gold Rush: Expansion
Ad Details ：
Headline ：GOLD ⛏⛏⛏
Text ：Start your Gold Rush ⛏⛏⛏
Top 2 Ad Creative of Gold Rush: Expansion
Ad Details ：
Headline ：🤑🤑🤑
Text ：Start your gold season
Top 3 Ad Creative of Gold Rush: Expansion
Ad Details ：
Headline ：🤑🤑🤑
Text ：Start your new season Gold Rush. Get it now! ⛏⛏⛏
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 155 | 155 | 155 |
| Popularity | 915 | 913 | 910 |
| Dimensions | 426 x 426 | 426 x 426 | 426 x 426 |
| Creative Type | Video | Video | Video |
| Network | |||
| Related Ads | 4 | 4 | 4 |
| Countries | United Arab Emirates,Australia,Austria,Belgium,Canada,Switzerland,Czech,Germany,Denmark,United Kingdom,Spain,Finland,France,Greenland,Hong Kong,Indonesia,Ireland,Israel,Korea,Luxembourg | United Arab Emirates,Australia,Austria,Belgium,Canada,Switzerland,Czech,Germany,Denmark,United Kingdom,Spain,Finland,France,Greenland,Hong Kong,Indonesia,Ireland,Israel,Korea,Luxembourg | United Arab Emirates,Australia,Austria,Belgium,Canada,Switzerland,Czech,Germany,Denmark,United Kingdom,Spain,Finland,France,Greenland,Hong Kong,Indonesia,Ireland,Israel,Korea,Luxembourg |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Gold Rush: Expansion in recent advertising is Instagram, and the main creative type is Video.
In conclusion: The above is a free Gold Rush: Expansion's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Gold Rush: Expansion, you can click the app name below to view related reports, or you can find more info in ASOTools.