Goodwood Motorsport Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Goodwood Motorsport's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Goodwood Motorsport.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Goodwood Motorsport
App Name : Goodwood Motorsport
Logo：
OS : Android
Network : Google Ads(Admob),Facebook,Instagram
Developer : Goodwood Estate
Publisher : Instagram,Facebook,Kart vs Formula racing 2018,لعبة ذكاء و سرعة,F18 VS F16 Jet Fighter Warrior 3D,Holiday Calendar USA 2016 - Federal Public US Holidays for Vacation and free time Planning
Total creative ads during the time period : 254
Duration : 740
Popularity : 22,973
Check ASO Keywords of Goodwood Motorsport
2. Goodwood Motorsport’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Goodwood Motorsport in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Goodwood Motorsport in the recent period. As of 2021-05-24, among the Goodwood Motorsport‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 42.86%, Carousel category's proportion is 57.14%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-24, Goodwood Motorsport's the proportion of networks impressions are placed like this:
Instagram's proportion is 26.4%,
Audience Network's proportion is 25.42%,
Messenger's proportion is 24.19%,
Facebook's proportion is 23.99%,
's proportion is .
In the date of 2021-05-24, Goodwood Motorsport‘s network with the most ads is Audience Network and its proportion is 28.57%.
3. Top 3 Ad Creative Analysis of Goodwood Motorsport
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Goodwood Motorsport. We can see some advertising trends.
Top 1 Ad Creative of Goodwood Motorsport
Ad Details ：
Headline ：Join the Goodwood Road Racing Club
Text ：Missing motorsport? Join the Goodwood Road Racing Club, our growing community of like-minded motorsport enthusiasts.
For just £39 you can enjoy a host of exclusive benefits!
Top 2 Ad Creative of Goodwood Motorsport
Ad Details ：
Headline ：Want even more from Goodwood?
Text ：Missing motorsport? Sign up to our newsletter to see, hear and feel Goodwood’s take on the latest news from the world of motorsport:
- Huge archive of Goodwood event footage
- Stunning, original, in-depth documentaries
- Live coverage of historic motorsport events around the world
Top 3 Ad Creative of Goodwood Motorsport
Ad Details ：
Headline ：Join the Goodwood Road Racing Club
Text ：Missing motorsport? Join the Goodwood Road Racing Club, our growing community of like-minded motorsport enthusiasts.
For just £39 you can enjoy a host of exclusive benefits!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 228 | 196 | 196 |
| Popularity | 998 | 994 | 994 |
| Dimensions | 400 x 224 | 1280 x 720 | 400 x 224 |
| Creative Type | Video | Image | Video |
| Network | Messenger | Messenger | |
| Related Ads | 1 | 1 | 1 |
| Countries | United Kingdom | Slovenia,Croatia,Chile,Afghanistan,Albania,India,Austria,Serbia and Montenegro,Lebanon,Mexico,Israel,Jersey,Czech,Norway,Hong Kong,Belarus,Italy,Jordan,Nepal | United Kingdom |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Goodwood Motorsport in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Goodwood Motorsport's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Goodwood Motorsport, you can click the app name below to view related reports, or you can find more info in ASOTools.