Google Play Books - Ebooks, Audiobooks, and Comics Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Google Play Books - Ebooks, Audiobooks, and Comics's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Google Play Books - Ebooks, Audiobooks, and Comics.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Google Play Books - Ebooks, Audiobooks, and Comics
App Name : Google Play Books - Ebooks, Audiobooks, and Comics
Logo：
OS : Android
Network : Facebook,Google Ads(Admob),Instagram
Developer : Google LLC
Publisher : Instagram,Facebook,4 Fotos 1 Pelicula -Juego cine,Gutenberg Project,NovelPlus,Q Scan for Netflix
Total creative ads during the time period : 397
Duration : 703
Popularity : 72,966
Check ASO Keywords of Google Play Books - Ebooks, Audiobooks, and Comics
2. Google Play Books - Ebooks, Audiobooks, and Comics’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Google Play Books - Ebooks, Audiobooks, and Comics in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Google Play Books - Ebooks, Audiobooks, and Comics in the recent period. As of 2021-03-16, among the Google Play Books - Ebooks, Audiobooks, and Comics‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Google Play Books - Ebooks, Audiobooks, and Comics's the proportion of networks impressions are placed like this:
Google Ads(Admob)'s proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-16, Google Play Books - Ebooks, Audiobooks, and Comics‘s network with the most ads is Google Ads(Admob) and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Google Play Books - Ebooks, Audiobooks, and Comics
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Google Play Books - Ebooks, Audiobooks, and Comics. We can see some advertising trends.
Top 1 Ad Creative of Google Play Books - Ebooks, Audiobooks, and Comics
Ad Details ：
Headline ：HVAC Training
Text ：Tired of guessing? AC Service Tech can help! Come get some answers about Air Conditioning charging and troubleshooting procedures!
Top 2 Ad Creative of Google Play Books - Ebooks, Audiobooks, and Comics
Ad Details ：
Headline ：HVAC Training
Text ：Tired of guessing? AC Service Tech can help! Come get some answers about Air Conditioning charging and troubleshooting procedures!
Top 3 Ad Creative of Google Play Books - Ebooks, Audiobooks, and Comics
Ad Details ：
Headline ：HVAC Training
Text ：Tired of guessing? AC Service Tech can help! Come get some answers about Air Conditioning charging and troubleshooting procedures!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 309 | 309 | 309 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 547 x 600 | 547 x 600 | 547 x 600 |
| Creative Type | Image | Image | Image |
| Network | Messenger | Audience Network | |
| Related Ads | 1 | 1 | 1 |
| Countries | United States | United States | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Google Play Books - Ebooks, Audiobooks, and Comics in recent advertising is Messenger, and the main creative type is Image.
In conclusion: The above is a free Google Play Books - Ebooks, Audiobooks, and Comics's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Google Play Books - Ebooks, Audiobooks, and Comics, you can click the app name below to view related reports, or you can find more info in ASOTools.