Gorillas - Grocery Delivery Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Gorillas - Grocery Delivery's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Gorillas - Grocery Delivery.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Gorillas - Grocery Delivery
App Name : Gorillas - Grocery Delivery
Logo：
OS : iOS
Network : Facebook,Instagram,Audience Network
Developer : GetGoodys
Publisher : Instagram,Facebook
Total creative ads during the time period : 965
Duration : 271
Popularity : 137,582
Check ASO Keywords of Gorillas - Grocery Delivery
2. Gorillas - Grocery Delivery’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Gorillas - Grocery Delivery in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Gorillas - Grocery Delivery in the recent period. As of 2021-03-15, among the Gorillas - Grocery Delivery‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 23.9%, Playable Ads category's proportion is 0.0%, Image category's proportion is 51.57%, Carousel category's proportion is 24.53%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Gorillas - Grocery Delivery's the proportion of networks impressions are placed like this:
Audience Network's proportion is 25.53%,
Facebook's proportion is 25.38%,
Messenger's proportion is 24.82%,
Instagram's proportion is 24.27%,
's proportion is .
In the date of 2021-03-15, Gorillas - Grocery Delivery‘s network with the most ads is Facebook and its proportion is 25.79%.
3. Top 3 Ad Creative Analysis of Gorillas - Grocery Delivery
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Gorillas - Grocery Delivery. We can see some advertising trends.
Top 1 Ad Creative of Gorillas - Grocery Delivery
Ad Details ：
Headline ：HEY KÖLN! 🛒
Text ：Gorillas liefert euch eure Lebensmittel in Windeseile! 🦍❤️
Top 2 Ad Creative of Gorillas - Grocery Delivery
Ad Details ：
Headline ：HEY KÖLN!
Text ：We deliver your groceries in 10 minutes! 🦍❤️
Top 3 Ad Creative of Gorillas - Grocery Delivery
Ad Details ：
Headline ：HEY KÖLN! 🛒
Text ：Gorillas liefert euch eure Lebensmittel in Windeseile! 🦍❤️
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 75 | 75 | 75 |
| Popularity | 782 | 778 | 776 |
| Dimensions | 1080 x 1920 | 1080 x 1080 | 1080 x 1920 |
| Creative Type | Image | Image | Image |
| Network | Messenger | Messenger | |
| Related Ads | 14 | 14 | 14 |
| Countries | Germany,United Kingdom,Canada,Australia,United States,Austria,Liechtenstein | Germany,Liechtenstein,Austria,Canada,United Kingdom,Australia,United States | Germany,Canada,Australia,United States,United Kingdom,Austria,Liechtenstein |
| Language | German | English | German |
Through the above analysis, we can see that the most effective channel for Gorillas - Grocery Delivery in recent advertising is Messenger, and the main creative type is Image.
In conclusion: The above is a free Gorillas - Grocery Delivery's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Gorillas - Grocery Delivery, you can click the app name below to view related reports, or you can find more info in ASOTools.