Grab - Transport, Food Delivery, Payments Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the Grab - Transport, Food Delivery, Payments’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Grab - Transport, Food Delivery, Payments.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of Grab - Transport, Food Delivery, Payments

App Name : Grab - Transport, Food Delivery, Payments

Logo

Grab - Transport, Food Delivery, Payments-SocialPeta

OS : Android

Network : Facebook,Audience Network,Instagram

Developer : Grab Holdings

Publisher : Treehouse Table,USA Weather forecast,Vegan Recipes Free,Korean Food Recipes - 10k Recipes,Universal Email App,SHAREit - Transfer Share,TalkU Free Calls +Free Texting +International Call,YouCam Nails - Manicure Salon for Custom Nail Art

Total creative ads during the time period : 10,449

Duration : 2,174

Popularity : 822,924

2. Grab - Transport, Food Delivery, Payments’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Grab - Transport, Food Delivery, Payments in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of Grab - Transport, Food Delivery, Payments in the recent period. As of 2020-09-07, among the Grab - Transport, Food Delivery, Payments‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 47.62%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 19.05%, Carousel category’s proportion is 33.33%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, Grab - Transport, Food Delivery, Payments’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 77.79%,

Instagram’s proportion is 13.34%,

Messenger’s proportion is 6.93%,

Audience Network’s proportion is 1.94%,

’s proportion is .

In the date of 2020-09-07, Grab - Transport, Food Delivery, Payments‘s network with the most ads is Facebook and its proportion is 59.52%.

3. Top 3 Ad Creative Analysis of Grab - Transport, Food Delivery, Payments

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Grab - Transport, Food Delivery, Payments. We can see some advertising trends.

Top 1 Ad Creative of Grab - Transport, Food Delivery, Payments

Ad Details :

Headline :Grab

Text :Đặt và hãy để các tài xế Grab lo việc di chuyển cho bạn. Bởi Grab có mạng lưới tài xế...

Top 2 Ad Creative of Grab - Transport, Food Delivery, Payments

Ad Details :

Headline :Kode promo: KKULDAK15

Text :Grab is Southeast Asia's #1 ride-hailing app, food delivery service, and cashless payment solution all in one. With the new Grab app, you'll get the most convenient booking service for private cars and taxis from the largest community of drivers in the region, food delivery from your favourite resta...

Top 3 Ad Creative of Grab - Transport, Food Delivery, Payments

Ad Details :

Headline :Tunjukkan Rasa Cintamu dengan 4 Menu Romantis Ini | Grab ID

Text :Aku baru aja kirim kejutan untuk orang spesial aku nih GrabFoodie, kalau kamu punya ide untuk kasih kejutan bisa nih cek rekomendasi makanan dari aku di sini! #NgeGrabFood

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 355 272 4
Popularity 999 999 999
Dimensions 796 x 416 600 x 600 1440 x 700
Creative Type Image Image Image
Network Audience Network Facebook Facebook
Related Ads 1 1 1
Countries Vietnam,India,United States,Korea,United Kingdom Indonesia,Singapore Indonesia
Language Vietnamese English Indonesian

Through the above analysis, we can see that the most effective channel for Grab - Transport, Food Delivery, Payments in recent advertising is Audience Network, and the main creative type is Image.

In conclusion: The above is a free Grab - Transport, Food Delivery, Payments’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to Grab - Transport, Food Delivery, Payments, you can click the app name below to view related reports.