GrandChase Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the GrandChase's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps GrandChase.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of GrandChase
App Name : GrandChase
Logo：
OS : iOS
Network : Facebook,Audience Network,Instagram
Developer : KOG co., Ltd
Publisher : Instagram,宠物星球:宠物宝贝收集版,数码魔灵 - 召唤神奇的海岛暴龙、宝贝奇兵,Royale Summoners - War Of Dragon And Monster,魔窟-无尽的地下城:宿命轮回,TopBuzz: Notícias,Vídeos, GIFs,進擊的哪咤 - 點擊掛機手遊新玩法,Fotor - Photo Editor&Collage
Total creative ads during the time period : 1,821
Duration : 979
Popularity : 99,728
Check ASO Keywords of GrandChase
2. GrandChase’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser GrandChase in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of GrandChase in the recent period. As of 2021-03-16, among the GrandChase‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, GrandChase's the proportion of networks impressions are placed like this:
Facebook's proportion is 28.3%,
Instagram's proportion is 28.3%,
Audience Network's proportion is 21.7%,
Messenger's proportion is 21.7%,
's proportion is .
In the date of 2021-03-16, GrandChase‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of GrandChase
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of GrandChase. We can see some advertising trends.
Top 1 Ad Creative of GrandChase
Ad Details ：
Headline ：永恆冒險 | 2週年紀念活動
Text ：🥳全球發行 | 2週年紀念活動🥳
豐富獎勵等你來拿！
Top 2 Ad Creative of GrandChase
Ad Details ：
Headline ：永恆冒險 | 2週年紀念活動
Text ：🥳全球發行 | 2週年紀念活動🥳
豐富獎勵等你來拿！
Top 3 Ad Creative of GrandChase
Ad Details ：
Headline ：永恆冒險 | 2週年紀念活動
Text ：🥳全球發行 | 2週年紀念活動🥳
豐富獎勵等你來拿！
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 108 | 108 | 108 |
| Popularity | 829 | 828 | 828 |
| Dimensions | 1920 x 1080 | 1080 x 1080 | 1920 x 1080 |
| Creative Type | Image | Image | Image |
| Network | Messenger | Audience Network | Audience Network |
| Related Ads | 1 | 1 | 1 |
| Countries | Macau,Hong Kong,Taiwan | Macau,Hong Kong,Taiwan | Macau,Hong Kong,Taiwan |
| Language | Chinese (Traditional) | Chinese (Traditional) | Chinese (Traditional) |
Through the above analysis, we can see that the most effective channel for GrandChase in recent advertising is Messenger, and the main creative type is Image.
In conclusion: The above is a free GrandChase's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to GrandChase, you can click the app name below to view related reports, or you can find more info in ASOTools.