Griddy Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Griddy’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Griddy.
Now, I’ll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Griddy
App Name : Griddy
OS : Android
Network : Facebook,Instagram,Audience Network
Publisher : Fotor - Photo Editor & Collage,Avira Antivirus Security 2019-Antivirus AppLock,Blue Light Filter,100+ Smoothie Recipes,7 Minute Workout,OLX Clasificados,GulogGratis: Køb & sælg
Total creative ads during the time period : 289
Duration : 481
Popularity : 43,785
2. Griddy’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Griddy in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Griddy in the recent period. As of 2020-09-07, among the Griddy‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 17.39%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 82.61%, Carousel category’s proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, Griddy’s the proportion of networks impressions are placed like this:
Facebook’s proportion is 45.86%,
Instagram’s proportion is 41.64%,
Messenger’s proportion is 12.5%,
’s proportion is ,
’s proportion is .
In the date of 2020-09-07, Griddy‘s network with the most ads is Instagram and its proportion is 56.52%.
3. Top 3 Ad Creative Analysis of Griddy
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Griddy. We can see some advertising trends.
Top 1 Ad Creative of Griddy
Ad Details ：
Headline ：Start Saving Today
Text ：Fees suck. So we got rid of all the fees you would typically have to pay. The only money we make is the $9.99/month membership and that's all you need to start saving Texas-big on your electricity.
Top 2 Ad Creative of Griddy
Ad Details ：
Headline ：See My Rate
Text ：No markups, no contracts.
Top 3 Ad Creative of Griddy
Ad Details ：
Headline ：Try Griddy for Free
Text ：Sign up for Griddy to get the ultimate in energy savings. Griddy bypasses the middleman, connecting you directly to the lowest available energy prices. Because better data means bigger savings, the Griddy app delivers real-time consumption information and energy price alerts right to your smartphone...
Basic Info of Top 3 Ad Creative
|Dimensions||1800 x 1800||400 x 400||1200 x 1200|
|Countries||United Kingdom,United States,Australia,Canada||United States||United States|
Through the above analysis, we can see that the most effective channel for Griddy in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Griddy’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI，and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Griddy, you can click the app name below to view related reports.