Griddy Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Griddy's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Griddy.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Griddy
App Name : Griddy
Logo：
OS : Android
Network : Facebook,Instagram,Audience Network
Developer : Griddy Energy LLC
Publisher : Instagram,Facebook,Fotor - Photo Editor&Collage,Avira Antivirus 2020 - Virus Cleaner & VPN,Blue Light Filter - Night Mode, Night Shift,100+ Smoothie Recipes - Healthy Drinks Recipes
Total creative ads during the time period : 424
Duration : 761
Popularity : 61,091
Check ASO Keywords of Griddy
2. Griddy’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Griddy in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Griddy in the recent period. As of 2021-02-12, among the Griddy‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-02-12, Griddy's the proportion of networks impressions are placed like this:
Facebook's proportion is 27.63%,
Instagram's proportion is 27.63%,
Audience Network's proportion is 22.37%,
Messenger's proportion is 22.37%,
's proportion is .
In the date of 2021-02-12, Griddy‘s network with the most ads is Facebook and its proportion is 37.5%.
3. Top 3 Ad Creative Analysis of Griddy
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Griddy. We can see some advertising trends.
Top 1 Ad Creative of Griddy
Ad Details ：
Headline ：Start Saving Today
Text ：Fees suck. So we got rid of all the fees you would typically have to pay. The only money we make is the $9.99/month membership and that's all you need to start saving Texas-big on your electricity.
Top 2 Ad Creative of Griddy
Ad Details ：
Headline ：Try Griddy For Free
Text ：Wholesale is the new way to buy power. For $9.99 a month, you get access to wholesale electricity prices. There are no markups. No contracts. No early termination fees.
Top 3 Ad Creative of Griddy
Ad Details ：
Headline ：Try Griddy For Free
Text ：Wholesale is the new way to buy power. For $9.99 a month, you get access to wholesale electricity prices. There are no markups. No contracts. No early termination fees.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 42 | 308 | 308 |
| Popularity | 999 | 985 | 985 |
| Dimensions | 1800 x 1800 | 960 x 537 | 960 x 537 |
| Creative Type | Image | Image | Image |
| Network | Messenger | ||
| Related Ads | 31 | 2 | 2 |
| Countries | United Kingdom,United States,Australia,Canada | United States | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Griddy in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Griddy's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Griddy, you can click the app name below to view related reports, or you can find more info in ASOTools.