Group Member Services Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Group Member Services's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Group Member Services.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Group Member Services
App Name : Group Member Services
Logo：
OS : Android
Network : Facebook,Audience Network,Instagram
Developer : Saskatchewan Blue Cross
Publisher : Facebook,Instagram
Total creative ads during the time period : 131
Duration : 695
Popularity : 14,666
Check ASO Keywords of Group Member Services
2. Group Member Services’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Group Member Services in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Group Member Services in the recent period. As of 2021-02-25, among the Group Member Services‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-02-25, Group Member Services's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.0%,
Audience Network's proportion is 25.0%,
Instagram's proportion is 25.0%,
Messenger's proportion is 25.0%,
's proportion is .
In the date of 2021-02-25, Group Member Services‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Group Member Services
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Group Member Services. We can see some advertising trends.
Top 1 Ad Creative of Group Member Services
Ad Details ：
Headline ：Personal Health Plans
Text ：Life is constantly changing—and as life changes, your health insurance needs change too.
Top 2 Ad Creative of Group Member Services
Ad Details ：
Headline ：Recess Guardians - Saskatchewan Blue Cross
Text ：
Top 3 Ad Creative of Group Member Services
Ad Details ：
Headline ：Health Benefits for Small Businesses
Text ：Health benefits designed with Saskatchewan's small businesses in mind. Created for organizations with 3-19 employees.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 170 | 44 | 27 |
| Popularity | 892 | 144 | 130 |
| Dimensions | 600 x 600 | 400 x 400 | 338 x 600 |
| Creative Type | Image | Video | Image |
| Network | |||
| Related Ads | 2 | 2 | 1 |
| Countries | Canada,United States | United States | United Kingdom,United States,Australia,Canada |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Group Member Services in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Group Member Services's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Group Member Services, you can click the app name below to view related reports, or you can find more info in ASOTools.