Handy Hostel App Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Handy Hostel App's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Handy Hostel App.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Handy Hostel App
App Name : Handy Hostel App
Logo：
OS : Android
Network : Instagram,Messenger,Facebook
Developer : HandyHostel
Publisher : Instagram,Facebook
Total creative ads during the time period : 61
Duration : 199
Popularity : 42,905
Check ASO Keywords of Handy Hostel App
2. Handy Hostel App’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Handy Hostel App in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Handy Hostel App in the recent period. As of 2021-03-14, among the Handy Hostel App‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 41.18%, Playable Ads category's proportion is 0.0%, Image category's proportion is 47.06%, Carousel category's proportion is 11.76%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-14, Handy Hostel App's the proportion of networks impressions are placed like this:
Messenger's proportion is 26.14%,
Facebook's proportion is 25.87%,
Instagram's proportion is 24.0%,
Audience Network's proportion is 23.99%,
's proportion is .
In the date of 2021-03-14, Handy Hostel App‘s network with the most ads is Facebook and its proportion is 26.47%.
3. Top 3 Ad Creative Analysis of Handy Hostel App
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Handy Hostel App. We can see some advertising trends.
Top 1 Ad Creative of Handy Hostel App
Ad Details ：
Headline ：Online check-in for hostels
Text ：The new free app for your hostel with Online Check-in, marketplace and experiences.
Top 2 Ad Creative of Handy Hostel App
Ad Details ：
Headline ：Made for hostel owners
Text ：The new free app for your hostel with Online Check-in, marketplace and experiences.
Top 3 Ad Creative of Handy Hostel App
Ad Details ：
Headline ：Online check-in for hostels
Text ：The new free app for your hostel with Online Check-in, marketplace and experiences.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 120 | 120 | 120 |
| Popularity | 899 | 897 | 897 |
| Dimensions | 600 x 600 | 600 x 600 | 600 x 600 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | Portugal | Portugal | Portugal |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Handy Hostel App in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Handy Hostel App's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Handy Hostel App, you can click the app name below to view related reports, or you can find more info in ASOTools.