harbor: don't worry. be ready. Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the harbor: don't worry. be ready.'s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps harbor: don't worry. be ready..
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of harbor: don't worry. be ready.
App Name : harbor: don't worry. be ready.
Logo：
OS : iOS
Network : Facebook,Instagram,Messenger
Developer : 25MP CORP
Publisher : Instagram,Facebook,GeoActivity Rigs,丟飯手冊,攻略For率土之滨,逃出密室 - 死神来了7
Total creative ads during the time period : 406
Duration : 139
Popularity : 45,211
Check ASO Keywords of harbor: don't worry. be ready.
2. harbor: don't worry. be ready.’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser harbor: don't worry. be ready. in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of harbor: don't worry. be ready. in the recent period. As of 2021-03-15, among the harbor: don't worry. be ready.‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 2.48%, Playable Ads category's proportion is 0.0%, Image category's proportion is 97.52%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, harbor: don't worry. be ready.'s the proportion of networks impressions are placed like this:
Instagram's proportion is 33.96%,
Facebook's proportion is 33.89%,
Messenger's proportion is 24.66%,
Audience Network's proportion is 7.49%,
's proportion is .
In the date of 2021-03-15, harbor: don't worry. be ready.‘s network with the most ads is Facebook and its proportion is 28.57%.
3. Top 3 Ad Creative Analysis of harbor: don't worry. be ready.
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of harbor: don't worry. be ready.. We can see some advertising trends.
Top 1 Ad Creative of harbor: don't worry. be ready.
Ad Details ：
Headline ：CameraCard for The 24Seven
Text ：Earthquakes are unpredictable, but Harbor can guide your preparation and planning so what you can plan on is peace of mind.
Top 2 Ad Creative of harbor: don't worry. be ready.
Ad Details ：
Headline ：CameraCard for The 24Seven
Text ：Cold weather conditions are unpredictable, but Harbor can guide your preparation and planning so what you can plan on is peace of mind.
Top 3 Ad Creative of harbor: don't worry. be ready.
Ad Details ：
Headline ：Triage Kit
Text ：Use coupon FreeShip! Shop now for peace of mind later. We have the tools you need when disaster strikes.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 87 | 87 | 102 |
| Popularity | 419 | 417 | 392 |
| Dimensions | 600 x 600 | 600 x 600 | 600 x 600 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 2 | 2 | 3 |
| Countries | United States | United States | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for harbor: don't worry. be ready. in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free harbor: don't worry. be ready.'s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to harbor: don't worry. be ready., you can click the app name below to view related reports, or you can find more info in ASOTools.