Harborstone Mobile Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Harborstone Mobile's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Harborstone Mobile.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Harborstone Mobile
App Name : Harborstone Mobile
Logo：
OS : iOS
Network : Facebook,Instagram
Developer : Harborstone Credit Union
Publisher : Instagram
Total creative ads during the time period : 7
Duration : 334
Popularity : 4,679
Check ASO Keywords of Harborstone Mobile
2. Harborstone Mobile’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Harborstone Mobile in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Harborstone Mobile in the recent period. As of 2020-12-23, among the Harborstone Mobile‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 25.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 75.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-12-23, Harborstone Mobile's the proportion of networks impressions are placed like this:
Facebook's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2020-12-23, Harborstone Mobile‘s network with the most ads is Facebook and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Harborstone Mobile
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Harborstone Mobile. We can see some advertising trends.
Top 1 Ad Creative of Harborstone Mobile
Ad Details ：
Headline ：Become A Member
Text ：Here at Harborstone, our mission is to advocate for our members and serve our communities. Won’t You Join Us?
Top 2 Ad Creative of Harborstone Mobile
Ad Details ：
Headline ：COVID-19 Member Support
Text ：Financial stress is common right now. Learn more about the relief options we’re offering our members.
Top 3 Ad Creative of Harborstone Mobile
Ad Details ：
Headline ：COVID-19 Member Support
Text ：Our team of financial navigators are #HereForYou; committed to helping you through this uncertain time.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 218 | 218 | 217 |
| Popularity | 996 | 996 | 996 |
| Dimensions | 1200 x 628 | 1200 x 628 | 1200 x 628 |
| Creative Type | Image | Image | Image |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | United States | United States | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Harborstone Mobile in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free Harborstone Mobile's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Harborstone Mobile, you can click the app name below to view related reports, or you can find more info in ASOTools.