HighApe Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the HighApe's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps HighApe.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of HighApe
App Name : HighApe
Logo：
OS : iOS
Network : Facebook,Instagram,Audience Network
Developer : HighApe
Publisher : Instagram,Facebook,YouCam Nails - Manicure Salon for Custom Nail Art,BeautyPlus - Best Selfie Cam & Easy Photo Editor,AirBrush: Easy Photo Editor,30 Day Fitness Challenge - Workout at Home,Fotor - Photo Editor&Collage
Total creative ads during the time period : 244
Duration : 732
Popularity : 15,763
Check ASO Keywords of HighApe
2. HighApe’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser HighApe in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of HighApe in the recent period. As of 2021-03-08, among the HighApe‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-08, HighApe's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.0%,
Audience Network's proportion is 25.0%,
Instagram's proportion is 25.0%,
Messenger's proportion is 25.0%,
's proportion is .
In the date of 2021-03-08, HighApe‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of HighApe
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of HighApe. We can see some advertising trends.
Top 1 Ad Creative of HighApe
Ad Details ：
Headline ：Biggest Glow Party 2019 with Hilight Tribe: For 20% Off - GLOW20
Text ：Save the Dates for One if the Most Craziest Party Ever With the whole Band Of @Highlight Tribe. Stay Trippy, Be a Hippie with Some Booze Sippies. #hyderabad #partiesinHyderabad #glowparty #eventsHyd #prismhyderabad #partiesatlalit #Darkmoon #Darkmoonevents #DarkmoonIndia #Darkmoonteam #Highlighttribe #highlighttribelive #biggestglowparty
Top 2 Ad Creative of HighApe
Ad Details ：
Headline ：
Text ：Floating Dreams EP4
Date _ 27th Feb
Time _ 6pm on onwards
Featured Artists
@atmanantariksh @ra_00h_08m_23s @brewed_awakening_india @thomsontom @patrickoswaldbosen @psy_didge @poiboiash
Art Gallery
@trinetra.creations one artist to be added
Curated cocktails by your's truely
@kityjsh
& @psy_didge
Tickets link in Bio
#techno #psytech #darkprog #groovymusic #blisstime #vibrations #didgeridoo #crazyvocals #ethnicvibes #chillgressive #technoparty #bangaloretechno #nightscenes #melodictechno #minimal #synth #madscenes #afterhours #progressivemusic #groovymusic #housemusic #floatingdreams #bangaloretechno #undergroundmusic #bangaloreunderground #poi #flowart #curatedmusic #curatedcocktails
Top 3 Ad Creative of HighApe
Ad Details ：
Headline ：
Text ：The best curated Saturday of 2021 at I-Bar, The Park Hotel
With King of Bollywood DJ's DJ LEMON going live with some bollywood and punjabi music, live dhol, Pool side party , live food counters and many more
Free shooters for the ladies.
Best of bollywood remixes by super talented artist DJ Ansh.
Call / Text back for guest list...
Liton - 9620683116
Or book using below link..
https://iape.in/3rMQLFq
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 40 | 5 | 3 |
| Popularity | 199 | 59 | 55 |
| Dimensions | 400 x 224 | 426 x 240 | 426 x 426 |
| Creative Type | Video | Video | Video |
| Network | |||
| Related Ads | 1 | 1 | 1 |
| Countries | United States,United Kingdom,Canada,Australia | United Kingdom,United States,Australia,Canada | United States,Canada,United Kingdom,Australia |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for HighApe in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free HighApe's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to HighApe, you can click the app name below to view related reports, or you can find more info in ASOTools.