HomecenterCo Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the HomecenterCo's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps HomecenterCo.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of HomecenterCo
App Name : HomecenterCo
Logo：
OS : iOS
Network : Facebook,Instagram,Messenger
Developer : Sodimac Colombia SA
Publisher : Instagram,Facebook,Canasta - Card Game,1个月下蹲挑战,برنامج تركيب الصور مع اشكال متنوعة,电池管家-电池检测维护大师
Total creative ads during the time period : 2,607
Duration : 607
Popularity : 232,438
Check ASO Keywords of HomecenterCo
2. HomecenterCo’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser HomecenterCo in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of HomecenterCo in the recent period. As of 2021-03-15, among the HomecenterCo‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 25.75%, Playable Ads category's proportion is 0.0%, Image category's proportion is 71.91%, Carousel category's proportion is 2.34%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, HomecenterCo's the proportion of networks impressions are placed like this:
Facebook's proportion is 31.33%,
Messenger's proportion is 24.85%,
Instagram's proportion is 23.98%,
Audience Network's proportion is 19.84%,
's proportion is .
In the date of 2021-03-15, HomecenterCo‘s network with the most ads is Facebook and its proportion is 28.09%.
3. Top 3 Ad Creative Analysis of HomecenterCo
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of HomecenterCo. We can see some advertising trends.
Top 1 Ad Creative of HomecenterCo
Ad Details ：
Headline ：Perfil Doble Rollo tesa®
Text ：Impide el paso de todo aquello que no es bienvenido en tu hogar. Polvo, Corrientes de aire, Insectos y otras amenazas.
Top 2 Ad Creative of HomecenterCo
Ad Details ：
Headline ：Perfil Doble Rollo tesa®
Text ：Impide el paso de todo aquello que no es bienvenido en tu hogar. Polvo, Corrientes de aire, Insectos y otras amenazas.
Top 3 Ad Creative of HomecenterCo
Ad Details ：
Headline ：Prueba La Nueva App De Homecenter
Text ：Al descargar la nueva App Homecenter, podrás llevar la inspiración a cualquier lugar. ¿Qué esperas para tenerla?
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 278 | 278 | 178 |
| Popularity | 992 | 992 | 991 |
| Dimensions | 400 x 400 | 400 x 400 | 400 x 208 |
| Creative Type | Video | Video | Video |
| Network | |||
| Related Ads | 2 | 2 | 1 |
| Countries | Chile,Spain,Mexico,Cuba,Argentina,Paraguay,Peru,Colombia,Venezuela,Panama | Venezuela,Mexico,Spain,Colombia,Paraguay,Peru,Panama,Argentina,Cuba,Chile | Colombia |
| Language | Spanish | Spanish | Spanish |
Through the above analysis, we can see that the most effective channel for HomecenterCo in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free HomecenterCo's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to HomecenterCo, you can click the app name below to view related reports, or you can find more info in ASOTools.