Hotmart Sparkle Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Hotmart Sparkle's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Hotmart Sparkle.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Hotmart Sparkle
App Name : Hotmart Sparkle
Logo：
OS : Android
Network : Facebook,Instagram,Audience Network
Developer : Hotmart
Publisher : Instagram,Facebook,PlayMp4 Video For Youtube,GPS Dude,Turbo VPN- Free VPN Proxy Server & Secure Service,Christmas Wallpapers
Total creative ads during the time period : 821
Duration : 1,133
Popularity : 105,991
Check ASO Keywords of Hotmart Sparkle
2. Hotmart Sparkle’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Hotmart Sparkle in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Hotmart Sparkle in the recent period. As of 2021-03-15, among the Hotmart Sparkle‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 75.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 25.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Hotmart Sparkle's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.38%,
Messenger's proportion is 25.07%,
Audience Network's proportion is 24.91%,
Instagram's proportion is 24.63%,
's proportion is .
In the date of 2021-03-15, Hotmart Sparkle‘s network with the most ads is Facebook and its proportion is 31.25%.
3. Top 3 Ad Creative Analysis of Hotmart Sparkle
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Hotmart Sparkle. We can see some advertising trends.
Top 1 Ad Creative of Hotmart Sparkle
Ad Details ：
Headline ：
Text ：Quer ser SARGENTO da AERONÁUTICA?
Que tal estudar com um dos maiores especialistas em concursos militares do Brasil e sua equipe?
Não deixe para começar depois, seus concorrentes já estão estudando.
Clique em "Saiba mais"!
TMJ
Top 2 Ad Creative of Hotmart Sparkle
Ad Details ：
Headline ：
Text ：Quer ser SARGENTO da AERONÁUTICA?
Que tal estudar com um dos maiores especialistas em concursos militares do Brasil e sua equipe?
Não deixe para começar depois, seus concorrentes já estão estudando.
Clique em "Saiba mais"!
TMJ
Top 3 Ad Creative of Hotmart Sparkle
Ad Details ：
Headline ：Carol Fiorentino no Hotmart Sparkle
Text ：Carol Fiorentino chegou no Hotmart Sparkle! Faça parte da comunidade Maratona Casa Fiorentino! 🏡 🧡 A chef, apresentadora e professora Carol Fiorentino compartilha dicas para organizar sua casa e ensina receitas fáceis, práticas e saborosas. 🍲😋 Baixe agora o Hotmart Sparkle e faça parte da sua comunidade.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 127 | 127 | 121 |
| Popularity | 901 | 900 | 897 |
| Dimensions | 1080 x 1080 | 1080 x 1080 | 1920 x 1920 |
| Creative Type | Image | Image | Image |
| Network | Messenger | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Brazil | Brazil | Brazil |
| Language | Portuguese | Portuguese | Portuguese |
Through the above analysis, we can see that the most effective channel for Hotmart Sparkle in recent advertising is Instagram, and the main creative type is Image.
In conclusion: The above is a free Hotmart Sparkle's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Hotmart Sparkle, you can click the app name below to view related reports, or you can find more info in ASOTools.