HOTSUNGLASS Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the HOTSUNGLASS's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps HOTSUNGLASS.

Now, I'll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of HOTSUNGLASS

App Name : HOTSUNGLASS

Logo

HOTSUNGLASS-SocialPeta

OS : Android

Network : Facebook,Audience Network,Instagram

Developer : 핫선글라스

Publisher : Instagram,Facebook,BeautyPlus - Best Selfie Cam & Easy Photo Editor,TopBuzz: Notícias,Vídeos, GIFs,Korean Food Recipes - 10k Recipes,BeSoccer - Soccer Live Score

Total creative ads during the time period : 789

Duration : 606

Popularity : 546,503

Check ASO Keywords of HOTSUNGLASS

2. HOTSUNGLASS’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser HOTSUNGLASS in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of HOTSUNGLASS in the recent period. As of 2021-03-15, among the HOTSUNGLASS‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 11.11%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 88.89%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, HOTSUNGLASS's the proportion of networks impressions are placed like this:

Audience Network's proportion is 27.35%,

Facebook's proportion is 25.64%,

Messenger's proportion is 25.02%,

Instagram's proportion is 22.0%,

's proportion is .

In the date of 2021-03-15, HOTSUNGLASS‘s network with the most ads is Audience Network and its proportion is 30.56%.

3. Top 3 Ad Creative Analysis of HOTSUNGLASS

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of HOTSUNGLASS. We can see some advertising trends.

Top 1 Ad Creative of HOTSUNGLASS

Ad Details :

Headline :핫선글라스 Life Style 기획전

Text :#일상생활 과 #스포츠 즐기는 두 삶에 적합한 선글라스를 찾으시나요? #라이딩 #러닝 #캠핑 #골프 당신의 스포츠 라이프를 위한 #핫선글라스의 제안! #라이프스타일 기획전에서 만나보세요.

Top 2 Ad Creative of HOTSUNGLASS

Ad Details :

Headline :핫선글라스 Life Style 기획전

Text :#일상생활 과 #스포츠 즐기는 두 삶에 적합한 선글라스를 찾으시나요? #라이딩 #러닝 #캠핑 #골프 당신의 스포츠 라이프를 위한 #핫선글라스의 제안! #라이프스타일 기획전에서 만나보세요.

Top 3 Ad Creative of HOTSUNGLASS

Ad Details :

Headline :핫선글라스 Life Style 기획전

Text :#일상생활 과 #스포츠 즐기는 두 삶에 적합한 선글라스를 찾으시나요? #라이딩 #러닝 #캠핑 #골프 당신의 스포츠 라이프를 위한 #핫선글라스의 제안! #라이프스타일 기획전에서 만나보세요.

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 256 256 256
Popularity 999 999 999
Dimensions 600 x 600 600 x 600 600 x 600
Creative Type Image Image Image
Network Audience Network Messenger Audience Network
Related Ads 1 1 1
Countries Korea Korea Korea
Language Korean Korean Korean

Through the above analysis, we can see that the most effective channel for HOTSUNGLASS in recent advertising is Audience Network, and the main creative type is Image.

In conclusion: The above is a free HOTSUNGLASS's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to HOTSUNGLASS, you can click the app name below to view related reports, or you can find more info in ASOTools.