HVG Competitive Intelligence|Ad Analysis by SocialPeta

SocialPeta
SocialPeta

Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.

In this report, SocialPeta analyzes the HVG’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps HVG.

Now, I’ll tell you how to gain a competitive advantage by SocialPeta.

1. Basic Information of HVG

App Name : HVG

Logo

HVG-SocialPeta

OS : Android

Network : Facebook,Messenger,Instagram

Developer : HVG Kiadó

Publisher : AirBrush: Easy Photo Editor

Total creative ads during the time period : 244

Duration : 501

Popularity : 68,876

2. HVG’s Competitive Intelligence

what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.

Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser HVG in detail to understand its advertising strategy.

Trend of Category

There are many types of creatives. We mainly analyze the trend of the ad creative category of HVG in the recent period. As of 2020-09-05, among the HVG‘s ad creative, the Html category’s proportion is 0.0%, Video category’s proportion is 0.0%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 100.0%, Carousel category’s proportion is 0.0%.

Ad Network Analysis

The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-05, HVG’s the proportion of networks impressions are placed like this:

Facebook’s proportion is 85.71%,

Messenger’s proportion is 14.29%,

’s proportion is ,

’s proportion is ,

’s proportion is .

In the date of 2020-09-05, HVG‘s network with the most ads is Facebook and its proportion is 75.0%.

3. Top 3 Ad Creative Analysis of HVG

This is the detailed information of the top three ad creatives with the best performance among all ad creatives of HVG. We can see some advertising trends.

Top 1 Ad Creative of HVG

Ad Details :

Headline :Leállították a termelést a magyar műtrágyakirály szolnoki gyárában

Text :A katasztrófavédelem hiányosságokat talált.

Top 2 Ad Creative of HVG

Ad Details :

Headline :Még soha nem mértek ilyen magas szén-dioxid-koncentrációt, mint májusban

Text :Kritikusnak mondható, 415 ppm-es szén-dioxid-koncentrációt mért a napokban egy hawaii megfigyelőállomás. Ilyen magas értéket még soha nem mértek.

Top 3 Ad Creative of HVG

Ad Details :

Headline :Egyre inkább erről szól a jövő

Text :

Basic Info of Top 3 Ad Creative

  1st 2nd 3rd
Duration 296 441 277
Popularity 999 999 999
Dimensions 560 x 373 560 x 315 2048 x 1024
Creative Type Image Image Image
Network Facebook Facebook Facebook
Related Ads 1 1 1
Countries Hungary Hungary Hungary
Language NA NA NA

Through the above analysis, we can see that the most effective channel for HVG in recent advertising is Facebook, and the main creative type is Image.

In conclusion: The above is a free HVG’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI,and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.

If you want to check the relevant intelligence analysis of other apps similar to HVG, you can click the app name below to view related reports.