I Love Pizza Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the I Love Pizza's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps I Love Pizza.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of I Love Pizza
App Name : I Love Pizza
Logo：
OS : Android
Network : Facebook,Instagram,Messenger
Developer : Deliverit Software
Publisher : Instagram,Facebook
Total creative ads during the time period : 137
Duration : 302
Popularity : 9,740
Check ASO Keywords of I Love Pizza
2. I Love Pizza’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser I Love Pizza in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of I Love Pizza in the recent period. As of 2021-03-08, among the I Love Pizza‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 4.55%, Playable Ads category's proportion is 0.0%, Image category's proportion is 95.45%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-08, I Love Pizza's the proportion of networks impressions are placed like this:
Facebook's proportion is 51.36%,
Instagram's proportion is 40.29%,
Audience Network's proportion is 4.26%,
Messenger's proportion is 4.09%,
's proportion is .
In the date of 2021-03-08, I Love Pizza‘s network with the most ads is Facebook and its proportion is 27.27%.
3. Top 3 Ad Creative Analysis of I Love Pizza
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of I Love Pizza. We can see some advertising trends.
Top 1 Ad Creative of I Love Pizza
Ad Details ：
Headline ：FREE DELIVERY today! ❤️
Text ：RANDWICK! Save your money on Delivery!🍕
*Only Today
* Not valid on top of other promotions
*Minimum order of $25!
⠀
Place your order online!
Top 2 Ad Creative of I Love Pizza
Ad Details ：
Headline ：FREE DELIVERY today! ❤️
Text ：RANDWICK! Save your money on Delivery!🍕
*Only Today
* Not valid on top of other promotions
*Minimum order of $25!
⠀
Place your order online!
Top 3 Ad Creative of I Love Pizza
Ad Details ：
Headline ：FREE DELIVERY today! ❤️
Text ：RANDWICK! Save your money on Delivery!🍕
*Only Today
* Not valid on top of other promotions
*Minimum order of $25!
⠀
Place your order online!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 96 | 96 | 96 |
| Popularity | 696 | 695 | 401 |
| Dimensions | 600 x 600 | 600 x 600 | 426 x 426 |
| Creative Type | Image | Image | Video |
| Network | |||
| Related Ads | 1 | 1 | 2 |
| Countries | United States,Canada,Australia,United Kingdom | Australia,Canada,United States,United Kingdom | Australia,Canada,United States,United Kingdom |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for I Love Pizza in recent advertising is Facebook, and the main creative type is Image.
In conclusion: The above is a free I Love Pizza's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to I Love Pizza, you can click the app name below to view related reports, or you can find more info in ASOTools.