Idle Angels Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Idle Angels’s ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Idle Angels.
Now, I’ll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Idle Angels
App Name : Idle Angels
Logo：
OS : iOS
Network : Facebook,Google Ads(Admob),Instagram
Developer : MUJOY PTE. LTD.
Publisher : Royale Summoners - War Of Dragon And Monster,Death -Fatal Love with Tender Reaper-,宠物星球:宠物宝贝收集版,数码魔灵 - 召唤神奇的海岛暴龙、宝贝奇兵,我家的萌萌小惡魔 【免費養成遊戲】,我的男友是吸血鬼,Fotor - Photo Editor & Collage
Total creative ads during the time period : 2,503
Duration : 252
Popularity : 165,999
2. Idle Angels’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors’ ads. In this report, we will analyze the recent advertising performance of advertiser Idle Angels in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Idle Angels in the recent period. As of 2020-09-07, among the Idle Angels‘s ad creative, the Html category’s proportion is 38.64%, Video category’s proportion is 48.86%, Playable Ads category’s proportion is 0.0%, Image category’s proportion is 11.36%, Carousel category’s proportion is 1.14%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor’s advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2020-09-07, Idle Angels’s the proportion of networks impressions are placed like this:
Google Ads(Admob)’s proportion is 94.5%,
Facebook’s proportion is 2.61%,
Audience Network’s proportion is 2.34%,
Instagram’s proportion is 0.27%,
Messenger’s proportion is 0.27%.
In the date of 2020-09-07, Idle Angels‘s network with the most ads is Google Ads(Admob) and its proportion is 61.36%.
3. Top 3 Ad Creative Analysis of Idle Angels
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Idle Angels. We can see some advertising trends.
Top 1 Ad Creative of Idle Angels
Ad Details ：
Headline ：Wonderful IDLE RPG
Text ：
Top 2 Ad Creative of Idle Angels
Ad Details ：
Headline ：Wonderful IDLE RPG
Text ：
Top 3 Ad Creative of Idle Angels
Ad Details ：
Headline ：Wonderful IDLE RPG
Text ：Connecting to the iTunes Store.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 109 | 109 | 101 |
| Popularity | 380 | 380 | 373 |
| Dimensions | 400 x 224 | 400 x 224 | 1080 x 1080 |
| Creative Type | Video | Video | Image |
| Network | Messenger | ||
| Related Ads | 2 | 2 | 2 |
| Countries | United States,Cambodia,France,United Kingdom,Portugal,Ireland | France,Cambodia,Ireland,United Kingdom,United States,Portugal | United Kingdom,Portugal,Ireland,France |
| Language | German | German | English |
Through the above analysis, we can see that the most effective channel for Idle Angels in recent advertising is Messenger, and the main creative type is Video.
In conclusion: The above is a free Idle Angels’s competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools SocialPeta, we can improve our ROI，and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Idle Angels, you can click the app name below to view related reports.