iMego Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the iMego's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps iMego.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of iMego
App Name : iMego
Logo：
OS : Android
Network : Audience Network,Messenger,Facebook
Developer : MeReader
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Total creative ads during the time period : 19
Duration : 376
Popularity : 3,479
Check ASO Keywords of iMego
2. iMego’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser iMego in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of iMego in the recent period. As of 2021-01-05, among the iMego‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-01-05, iMego's the proportion of networks impressions are placed like this:
Audience Network's proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-01-05, iMego‘s network with the most ads is Audience Network and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of iMego
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of iMego. We can see some advertising trends.
Top 1 Ad Creative of iMego
Ad Details ：
Headline ：The romantic stories you can't find anywhere else!
Text ：iMego provides the world's most popular novelette for female readers. It has the best-selling serial novels, modern novels, romance novels, romantic novels, etc. A large number of novels are available for you to choose from, and they are updated every day. 【Free Promotion And Free Trial】 ·Try r...
Top 2 Ad Creative of iMego
Ad Details ：
Headline ：Story：The Evil President
Text ：iMego provides the world's most popular novelette for female readers. It has the best-selling serial novels, modern novels, romance novels, romantic novels, etc. A large number of novels are available for you to choose from, and they are updated every day. 【Free Promotion And Free Trial】 ·Try r...
Top 3 Ad Creative of iMego
Ad Details ：
Headline ：Story：The Evil President
Text ：iMego provides the world's most popular novelette for female readers. It has the best-selling serial novels, modern novels, romance novels, romantic novels, etc. A large number of novels are available for you to choose from, and they are updated every day. 【Free Promotion And Free Trial】 ·Try r...
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 368 | 48 | 48 |
| Popularity | 999 | 278 | 277 |
| Dimensions | 658 x 877 | 700 x 805 | 700 x 805 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | Messenger | Audience Network |
| Related Ads | 3 | 1 | 1 |
| Countries | Malaysia,Qatar,Maldives,Nepal,India,Cambodia | Maldives,India,Malaysia,Cambodia,Nepal,Qatar | Maldives,India,Malaysia,Cambodia,Nepal,Qatar |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for iMego in recent advertising is Audience Network, and the main creative type is Image.
In conclusion: The above is a free iMego's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to iMego, you can click the app name below to view related reports, or you can find more info in ASOTools.