InfinitePay Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the InfinitePay's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps InfinitePay.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of InfinitePay
App Name : InfinitePay
Logo：
OS : iOS
Network : Facebook,Instagram,Messenger
Developer : CloudWalk, Inc.
Publisher : Instagram,Facebook,The Go-Life & Death Exercises,3D Monster Truck Smash Parking - Nitro Car Crush Arena Simulator Game FREE,Car Racing: Free Ride,欧洲卡车模拟器2017中文版 - 模拟洗车游戏
Total creative ads during the time period : 707
Duration : 225
Popularity : 48,083
Check ASO Keywords of InfinitePay
2. InfinitePay’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser InfinitePay in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of InfinitePay in the recent period. As of 2021-03-15, among the InfinitePay‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 51.61%, Playable Ads category's proportion is 0.0%, Image category's proportion is 41.94%, Carousel category's proportion is 6.45%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, InfinitePay's the proportion of networks impressions are placed like this:
Facebook's proportion is 27.8%,
Instagram's proportion is 24.94%,
Audience Network's proportion is 24.32%,
Messenger's proportion is 22.94%,
's proportion is .
In the date of 2021-03-15, InfinitePay‘s network with the most ads is Facebook and its proportion is 25.81%.
3. Top 3 Ad Creative Analysis of InfinitePay
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of InfinitePay. We can see some advertising trends.
Top 1 Ad Creative of InfinitePay
Ad Details ：
Headline ：Vire o jogo e venda muito
Text ：Parcelar em 12x daria uma virada no seu lucro? Vire o jogo e venda muito em 2021 com a InfinitePay!
Top 2 Ad Creative of InfinitePay
Ad Details ：
Headline ：Vire o jogo e venda muito
Text ：Parcelar em 12x daria uma virada no seu lucro? Vire o jogo e venda muito em 2021 com a InfinitePay!
Top 3 Ad Creative of InfinitePay
Ad Details ：
Headline ：Vire o jogo e venda muito
Text ：Dê um start no futuro com taxa total de 7.45% em 12x e receba tudo em 1 dia útil! Vire o jogo em 2021 com a InfinitePay!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 44 | 44 | 44 |
| Popularity | 172 | 171 | 161 |
| Dimensions | 240 x 426 | 240 x 426 | 240 x 426 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | ||
| Related Ads | 2 | 2 | 2 |
| Countries | Brazil | Brazil | Brazil |
| Language | Portuguese | Portuguese | Portuguese |
Through the above analysis, we can see that the most effective channel for InfinitePay in recent advertising is Instagram, and the main creative type is Video.
In conclusion: The above is a free InfinitePay's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to InfinitePay, you can click the app name below to view related reports, or you can find more info in ASOTools.