Podimo: Podcasts & audiobooks Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Podimo: Podcasts & audiobooks's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Podimo: Podcasts & audiobooks.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Podimo: Podcasts & audiobooks
App Name : Podimo: Podcasts & audiobooks
Logo：
OS : iOS
Network : Google Ads(Admob),Facebook,Audience Network
Developer : Podimo ApS
Publisher : Instagram,Facebook,GulogGratis,appsGratis,POTO - Photo Collage Editor,开箱模拟器 for 皇室战争
Total creative ads during the time period : 1,707
Duration : 534
Popularity : 161,131
Check ASO Keywords of Podimo: Podcasts & audiobooks
2. Podimo: Podcasts & audiobooks’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Podimo: Podcasts & audiobooks in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Podimo: Podcasts & audiobooks in the recent period. As of 2021-03-15, among the Podimo: Podcasts & audiobooks‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Podimo: Podcasts & audiobooks's the proportion of networks impressions are placed like this:
Audience Network's proportion is 25.41%,
Facebook's proportion is 24.9%,
Instagram's proportion is 24.85%,
Messenger's proportion is 24.85%,
's proportion is .
In the date of 2021-03-15, Podimo: Podcasts & audiobooks‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Podimo: Podcasts & audiobooks
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Podimo: Podcasts & audiobooks. We can see some advertising trends.
Top 1 Ad Creative of Podimo: Podcasts & audiobooks
Ad Details ：
Headline ：Podimo
Text ：Med Podimo får du adgang til over 100 eksklusive podcasts 🎧Oplev blandt andre den helt nye podcast Brødrene Fuhlendorff 😍
Top 2 Ad Creative of Podimo: Podcasts & audiobooks
Ad Details ：
Headline ：Podimo - Podcasts & Serien hör
Text ：Finde tolle Geschichten, die zu Dir passen und exklusive Inhalte, die nur bei Podimo zu...
Top 3 Ad Creative of Podimo: Podcasts & audiobooks
Ad Details ：
Headline ：Ekslusivt på Podimo
Text ：Dyk ned i nogle af danmarkshistoriens mest spektakulære sager med Motivet. Nye episoder hver onsdag🕵️♀️
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 209 | 91 | 63 |
| Popularity | 878 | 728 | 423 |
| Dimensions | 1080 x 1080 | 224 x 400 | 426 x 426 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | Messenger | |
| Related Ads | 2 | 1 | 1 |
| Countries | Denmark | Germany,Austria,Liechtenstein | Denmark |
| Language | NA | German | NA |
Through the above analysis, we can see that the most effective channel for Podimo: Podcasts & audiobooks in recent advertising is Instagram, and the main creative type is Video.
In conclusion: The above is a free Podimo: Podcasts & audiobooks's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Podimo: Podcasts & audiobooks, you can click the app name below to view related reports, or you can find more info in ASOTools.