InPulse - Heart Rate Monitor Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the InPulse - Heart Rate Monitor's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps InPulse - Heart Rate Monitor.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of InPulse - Heart Rate Monitor
App Name : InPulse - Heart Rate Monitor
Logo：
OS : iOS
Network : Google Ads(Admob),Facebook,Audience Network
Developer : AIBY
Publisher : Instagram,Cook1Cook - 食譜新體驗，你的美食煮場！,Facebook,AppBox Pro,BP Wiz - Blood Pressure Log and Medication Tracker,1个月下蹲挑战
Total creative ads during the time period : 1,226
Duration : 393
Popularity : 174,652
Check ASO Keywords of InPulse - Heart Rate Monitor
2. InPulse - Heart Rate Monitor’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser InPulse - Heart Rate Monitor in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of InPulse - Heart Rate Monitor in the recent period. As of 2021-03-15, among the InPulse - Heart Rate Monitor‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 100.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 0.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, InPulse - Heart Rate Monitor's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.36%,
Instagram's proportion is 25.36%,
Audience Network's proportion is 24.64%,
Messenger's proportion is 24.64%,
's proportion is .
In the date of 2021-03-15, InPulse - Heart Rate Monitor‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of InPulse - Heart Rate Monitor
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of InPulse - Heart Rate Monitor. We can see some advertising trends.
Top 1 Ad Creative of InPulse - Heart Rate Monitor
Ad Details ：
Headline ：💜 iHeart FREE APP
Text ：
Top 2 Ad Creative of InPulse - Heart Rate Monitor
Ad Details ：
Headline ：💜 iHeart FREE APP
Text ：Do you know your heart rate? Meаssure it right now with iHeart app for free!
Top 3 Ad Creative of InPulse - Heart Rate Monitor
Ad Details ：
Headline ：💜 iHeart FREE APP
Text ：Do you know your heart rate? Meаssure it right now with iHeart app for free!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 238 | 247 | 238 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 320 x 400 | 320 x 400 | 320 x 400 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | ||
| Related Ads | 1 | 1 | 1 |
| Countries | Tajikistan,United Kingdom,New Zealand,Tonga,Colombia,Cyprus,Bermuda,United States,Guyana,Kirghizia,Mexico,Portugal,Azerbaijan,Argentina,Poland,Georgia,Sri Lanka,Australia,Gibraltar | Guernsey,Fiji,Jamaica,Cook Is,Japan,Argentina,Kosovo,French Polynesia,Poland,Saint Martin,Canada,Lebanon,Sint Maarten,Gibraltar,East Timor,Jersey,Sri Lanka,Palestine,Bosnia Hercegovina | Norway,Dominica,Malta,Bahrian,Belize,Sri Lanka,Portugal,Slovenia,Paraguay,Indonesia,Suriname,India,Singapore,Faroe Islands,Uruguay,Poland,Kazakhstan,Belgium,Armenia |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for InPulse - Heart Rate Monitor in recent advertising is Audience Network, and the main creative type is Video.
In conclusion: The above is a free InPulse - Heart Rate Monitor's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to InPulse - Heart Rate Monitor, you can click the app name below to view related reports, or you can find more info in ASOTools.