INSCAPE: Meditation & Sleep Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the INSCAPE: Meditation & Sleep's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps INSCAPE: Meditation & Sleep.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of INSCAPE: Meditation & Sleep
App Name : INSCAPE: Meditation & Sleep
Logo：
OS : iOS
Network : Facebook,Instagram,Audience Network
Developer : Inscape Circle
Publisher : Instagram,Facebook,VivaVideo - Video Maker&Editor
Total creative ads during the time period : 533
Duration : 941
Popularity : 126,324
Check ASO Keywords of INSCAPE: Meditation & Sleep
2. INSCAPE: Meditation & Sleep’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser INSCAPE: Meditation & Sleep in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of INSCAPE: Meditation & Sleep in the recent period. As of 2021-05-25, among the INSCAPE: Meditation & Sleep‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 83.33%, Playable Ads category's proportion is 0.0%, Image category's proportion is 16.67%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-05-25, INSCAPE: Meditation & Sleep's the proportion of networks impressions are placed like this:
Facebook's proportion is 34.36%,
Instagram's proportion is 32.91%,
Audience Network's proportion is 32.72%,
's proportion is ,
's proportion is .
In the date of 2021-05-25, INSCAPE: Meditation & Sleep‘s network with the most ads is Facebook and its proportion is 33.33%.
3. Top 3 Ad Creative Analysis of INSCAPE: Meditation & Sleep
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of INSCAPE: Meditation & Sleep. We can see some advertising trends.
Top 1 Ad Creative of INSCAPE: Meditation & Sleep
Ad Details ：
Headline ：Download Inscape for free!
Text ：
Top 2 Ad Creative of INSCAPE: Meditation & Sleep
Ad Details ：
Headline ：Try Inscape for free!
Text ：
Top 3 Ad Creative of INSCAPE: Meditation & Sleep
Ad Details ：
Headline ：INSCAPING: A state of mind that starts from within.
Text ：Reclaim Balance: Inscape helps create balance in our daily lives through meditation, mindfulness and connection to self and others.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 173 | 173 | 102 |
| Popularity | 992 | 991 | 989 |
| Dimensions | 340 x 426 | 426 x 340 | 426 x 224 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | Audience Network | |
| Related Ads | 1 | 1 | 20 |
| Countries | United States | United States | United States,United Kingdom,Canada,Australia |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for INSCAPE: Meditation & Sleep in recent advertising is Audience Network, and the main creative type is Video.
In conclusion: The above is a free INSCAPE: Meditation & Sleep's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to INSCAPE: Meditation & Sleep, you can click the app name below to view related reports, or you can find more info in ASOTools.