Instacart: Grocery deliveries Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Instacart: Grocery deliveries's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Instacart: Grocery deliveries.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Instacart: Grocery deliveries
App Name : Instacart: Grocery deliveries
Logo：
OS : iOS
Network : Google Ads(Admob),Audience Network,Facebook
Developer : Maplebear Inc
Publisher : Coin Dozer,Coin Dozer: Pirates,Canasta - Card Game,Buraco Mano a Mano,Weed Boss - Ganja Tycoon Idle,Damas Online,Governor of Poker 2 - Offline,点泡泡 - Tap Tap Bubble,Dice With Buddies: Social Game
Total creative ads during the time period : 10,000
Duration : 2,385
Popularity : 47,920
Check ASO Keywords of Instacart: Grocery deliveries
2. Instacart: Grocery deliveries’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Instacart: Grocery deliveries in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Instacart: Grocery deliveries in the recent period. As of 2021-03-15, among the Instacart: Grocery deliveries‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 28.57%, Playable Ads category's proportion is 0.0%, Image category's proportion is 71.43%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, Instacart: Grocery deliveries's the proportion of networks impressions are placed like this:
Google Ads(Admob)'s proportion is 100.0%,
's proportion is ,
's proportion is ,
's proportion is ,
's proportion is .
In the date of 2021-03-15, Instacart: Grocery deliveries‘s network with the most ads is Google Ads(Admob) and its proportion is 100.0%.
3. Top 3 Ad Creative Analysis of Instacart: Grocery deliveries
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Instacart: Grocery deliveries. We can see some advertising trends.
Top 1 Ad Creative of Instacart: Grocery deliveries
Ad Details ：
Headline ：Get La Panzanella delivered now on Instacart!
Text ：Wondering how to step up your at-home food game? La Panzanella® Mini Croccantini® crackers bring signature, artfully crafted character to any platter!
Top 2 Ad Creative of Instacart: Grocery deliveries
Ad Details ：
Headline ：Get Groceries
Text ：www.instacart.com
Top 3 Ad Creative of Instacart: Grocery deliveries
Ad Details ：
Headline ：Available on Instacart!
Text ：Wondering how to step up your at-home food game? La Panzanella® Mini Croccantini® crackers bring signature, artfully crafted character to any platter!
Get La Panzanella delivered with Instacart today!
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 58 | 53 | 79 |
| Popularity | 340 | 324 | 298 |
| Dimensions | 345 x 517 | 1920 x 1080 | 1080 x 1080 |
| Creative Type | Image | Video | Image |
| Network | YouTube | ||
| Related Ads | 1 | 1 | 2 |
| Countries | Australia,United States,United Kingdom,Canada | Romania,Pakistan,India,Egypt,Morocco,Turkey,Algeria,Puerto Rico | United States,Canada,United Kingdom,Australia |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for Instacart: Grocery deliveries in recent advertising is Pinterest, and the main creative type is Image.
In conclusion: The above is a free Instacart: Grocery deliveries's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Instacart: Grocery deliveries, you can click the app name below to view related reports, or you can find more info in ASOTools.