iScape Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the iScape's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps iScape.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of iScape
App Name : iScape
Logo：
OS : iOS
Network : Facebook,Audience Network,Messenger
Developer : iScape Holdings Inc.
Publisher : Instagram,Facebook,PhotoGrid Video Collage maker
Total creative ads during the time period : 123
Duration : 913
Popularity : 55,459
Check ASO Keywords of iScape
2. iScape’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser iScape in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of iScape in the recent period. As of 2021-03-15, among the iScape‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 10.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 90.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-15, iScape's the proportion of networks impressions are placed like this:
Facebook's proportion is 25.82%,
Instagram's proportion is 25.81%,
Audience Network's proportion is 24.19%,
Messenger's proportion is 24.19%,
's proportion is .
In the date of 2021-03-15, iScape‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of iScape
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of iScape. We can see some advertising trends.
Top 1 Ad Creative of iScape
Ad Details ：
Headline ：Unlimited Designs. Limited Time Offer!
Text ：iScape Pro Subscription let’s you create a proposal in real time. Design, output a proposal and set pricing in minutes! Get today’s discount.
Top 2 Ad Creative of iScape
Ad Details ：
Headline ：Unlimited Designs. Limited Time Offer!
Text ：iScape Pro Subscription let’s you create a proposal in real time. Design, output a proposal and set pricing in minutes! Get today’s discount.
Top 3 Ad Creative of iScape
Ad Details ：
Headline ：Unlimited Designs. Limited Time Offer!
Text ：
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 266 | 259 | 174 |
| Popularity | 995 | 994 | 991 |
| Dimensions | 400 x 300 | 400 x 224 | 400 x 300 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | ||
| Related Ads | 2 | 3 | 1 |
| Countries | United States | United States | United States |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for iScape in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free iScape's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to iScape, you can click the app name below to view related reports, or you can find more info in ASOTools.