It's My Chance Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the It's My Chance's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps It's My Chance.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of It's My Chance
App Name : It's My Chance
Logo：
OS : iOS
Network : Google Ads(Admob),Facebook,Audience Network
Developer : It's My Chance LLC
Publisher : Instagram,Roll Ball-Fun Game of Red Ball Jump Endless Pipes,Mezquite Diatonic Accordion,Counter Terrorist Force – 3D SWAT simulation game,借鉴3D艺术品,蚂蚁杀手虫虫粉碎机 － 用指尖魔法保卫食物,Terminate The War Robots 2017,Tap and Jump
Total creative ads during the time period : 46
Duration : 448
Popularity : 10,406
Check ASO Keywords of It's My Chance
2. It's My Chance’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser It's My Chance in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of It's My Chance in the recent period. As of 2021-02-14, among the It's My Chance‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 0.0%, Playable Ads category's proportion is 0.0%, Image category's proportion is 100.0%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-02-14, It's My Chance's the proportion of networks impressions are placed like this:
Audience Network's proportion is 27.31%,
Instagram's proportion is 27.31%,
Messenger's proportion is 27.31%,
Facebook's proportion is 18.08%,
's proportion is .
In the date of 2021-02-14, It's My Chance‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of It's My Chance
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of It's My Chance. We can see some advertising trends.
Top 1 Ad Creative of It's My Chance
Ad Details ：
Headline ：12 Days of Prizes!
Text ：Why buy presents when you can win them during the 12 Days of Prizes in the It's My Chance app.
Top 2 Ad Creative of It's My Chance
Ad Details ：
Headline ：12 Days of Prizes!
Text ：Why buy presents when you can win them during the 12 Days of Prizes in the It's My Chance app.
Top 3 Ad Creative of It's My Chance
Ad Details ：
Headline ：12 Days of Prizes!
Text ：Why buy presents when you can win them during the 12 Days of Prizes in the It's My Chance app.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 388 | 388 | 388 |
| Popularity | 999 | 999 | 999 |
| Dimensions | 1740 x 2048 | 1740 x 2048 | 1740 x 2048 |
| Creative Type | Image | Image | Image |
| Network | Audience Network | Messenger | |
| Related Ads | 1 | 1 | 1 |
| Countries | Canada,United States,Australia,United Kingdom | Australia,United Kingdom,United States,Canada | Australia,United Kingdom,United States,Canada |
| Language | English | English | English |
Through the above analysis, we can see that the most effective channel for It's My Chance in recent advertising is Audience Network, and the main creative type is Image.
In conclusion: The above is a free It's My Chance's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to It's My Chance, you can click the app name below to view related reports, or you can find more info in ASOTools.